THE writing is on the wall: India is ageing rapidly. The hitherto 'youngest nation of the world' will become a nation of older people sooner rather than later. Better healthcare, preemptive management of health and the proactive wellness movement all around us will spur this trend further into becoming a nation of older people.
Data out in public domain claims we were a nation of 149 million people above the age of 60 on July 1, 2022, which means 10.5 percent of our population was in this age group. Two years have passed since, and this number must have grown. The prognosis for the years ahead seem robustly tilted to the 60+ segment. A United Nations estimate says India will host 227 million 15 percent of its populationof the 60+ by 2036. This balloons to 347 million by 2050. By the end of the century, India is set to be a nation that has 36 percent of its population as those above 60. Sixty is therefore a number to behold and cherish, a number to focus our future efforts on.
The population of 60+ Indians beats the population of all of Russia today. That's quite large. In terms of sheer numbers, when you manage a population as large as that, it is time for everyone to wake up and take note of grey-haired folks in our midst. This holds good for governments, policymakers, the private sector, and, importantly, marketers who cater to the needs and wants of this segment. Not very strangely, each of these disparate segments that manage our politics, the economy, our culture and literally every dynamic of living society tend to get very biased against the 60+.
Denne historien er fra July 16, 2024-utgaven av The New Indian Express.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
Allerede abonnent ? Logg på
Denne historien er fra July 16, 2024-utgaven av The New Indian Express.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
Allerede abonnent? Logg på
Chasing his red-ball dream, keeper-batter Jaker lands in India
POSTED as a Naik with Bangladesh Army, Showkat Ali of Habiganj district in Sylhet division, Bangladesh was not fond of cricket.
Rahul or Sarfaraz: Middle-order conundrum
Captain Rohit hints at senior batter’s return in the first Test against Bangladesh starting in Chennai on Thursday
Asiad medallist fails dope test, Bajrang's name goes missing
Hangzhou Asian Games bronze medallist Kiran Baliyan figures among some of the top athletes who have tested positive for banned substances and have been provisionally suspended. this has been updated on the website of the National Anti-Doping Agency provisional suspension list as on 11.09.2024.
Olympiad: Indian men meet China; women face Georgia
ON a roll after six consecutive victories, the Indian men's and women's teams will take on China and Georgia respectively in the seventh round of the 45th Chess Olympiad here on Wednesday, aiming to consolidate their lead and inch closer to maiden gold medals at the prestigious event.
India win fifth ACT hockey title
A DETERMINED india claimed their fifth hero Asian Champions trophy title with a fighting 1-0 victory over hosts China here on tuesday, completing a display of absolute dominance in the tournament in which they won all their matches. Defender Jugraj Singh scored a rare field goal as the defending champions toiled hard before getting the better of their opponents.
100 days of commerce min under Modi 3.0
KEY initiatives launched by commerce ministry over the past 100 days include launch of Trade Connect e-Platform, which connects over 600,000 Import Export Code (IEC) holders with experts, banks, and export promotion councils.
'Hindalco Ind ramping up copper output'
ADITYA Birla Group flagship company Hindalco Industries, India's largest copper producer, has said that it is ramping up capacities, building new capabilities and innovative products as copper becomes a critical manufacturing component in India's transition towards a developed economy and net zero emissions.
Lenovo launches Infra R&D Lab in Bengaluru
LENOVO on Tuesday launched a new infrastructure R&D lab in Bengaluru, which will be one of its four critical labs globally after Morrisville, Beijing, and Taipei.
'B'deshi crisis doesn't have much impact on India trade'
THE recent developments in Bangladesh that have led to the creation of new junta-led government haven't had any significant impact on India's trade so far and going forward, the effect will vary based on industry/ sector-specific nuances and exposure, according to India Inc.
Semicon mission launch in next six months: Minister
THE government will launch the next phase of India Semiconductor Mission in the next six months, said Electronics and Information Technology minister Ashwini Vaishnaw on Tuesday.
