Move Over, VR

Augmented Reality is Gaining Ground on Technologies Like Virtual Reality and the Metaverse.

- By Aron Vaughan

While virtual reality (VR) has risen to prominence in the last few years, its technological cousin, augmented reality (AR), was busy being perfected outside of the spotlight.

The birth of the metaverse - a fully immersive VR experience in which avatars can interact and game was a paradigm-shifting innovation that understandably demanded the attention of the tech world. Throw in the allure of NFTs available for purchase within the metaverse and you have a technology that invites developers and media outlets to inundate consumers with an onslaught of buzzwords.

All the while, augmented reality has been bumbling along beside its celebrity cousin, taking one step forward and two steps back.

AR Apps

Despite its ungraceful debut, progress has been made with the technology. In 2022, social media users are integrating AR into their lives without consciously recognizing it.