Viewers spent 35% of their time with streamers, 34% on cable networks and 22% watching broadcast television last month, the Nielsen company said. Video on demand or DVD playback accounted for much of the other time.
July is an unusual month — broadcast TV is essentially on vacation with little live sports or scripted programming and a prime-time schedule clogged with game shows — but it’s a clear indication of how rapidly the business is changing.
“It was inevitable,” said David Bianculli, professor of television studies at Rowan University and critic on NPR’s “Fresh Air.” “I knew it had to happen, but I didn’t know it would happen as quickly as it did.”
Streaming’s audience share in July was up 23% compared to July 2021, Nielsen said. Broadcast television’s share was down 10% and cable down 9%.
Denne historien er fra AppleMagazine #565-utgaven av AppleMagazine.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
Allerede abonnent ? Logg på
Denne historien er fra AppleMagazine #565-utgaven av AppleMagazine.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
Allerede abonnent? Logg på
BANNING CELLPHONES IN SCHOOLS GAINS POPULARITY IN RED AND BLUE STATES
Arkansas’ Republican Gov. Sarah Huckabee Sanders and California's Democratic Gov. Gavin Newsom have little in common ideologically, but the two have both been vocal supporters of an idea that’s been rapidly gaining bipartisan ground in the states: Students’ cellphones need to be banned during the school day.
HOW TIKTOK GREW FROM A FUN APP FOR TEENS INTO A POTENTIAL NATIONAL SECURITY THREAT
If it feels like TikTok has been around forever, that's probably because it has, at least if you're measuring via internet time. What's now in question is whether it will be around much longer and, if so, in what form?
TRUMP, A POPULIST PRESIDENT, IS FLANKED BY TECH BILLIONAIRES AT HIS INAUGURATION
Some of the most exclusive seats at President Donald Trump's inauguration on Monday were reserved for powerful tech CEOs who also happen to be among the world's richest men.
TRUMP RESCINDS BIDEN'S EXECUTIVE ORDER ON AI SAFETY IN ATTEMPT TO DIVERGE FROM HIS PREDECESSOR
Hours after returning to the White House, President Donald Trump made a symbolic mark on the future of artificial intelligence by repealing former President Joe Biden's guardrails for the fast-developing technology.But what comes next from Trump and how it will diverge from how his predecessor sought to safeguard Al technology remains unclear. The new administration didn't respond to requests for comment about the repealed Biden policy and even some of Trump's most enthusiastic tech industry supporters aren't so sure.
WHAT'S NEXT FOR EVS UNDER PRESIDENT TRUMP?
President Donald Trump signed an executive order promising to eliminate what he incorrectly labels “the electric vehicle mandate” imposed under former President Joe Biden. His order on Monday is consistent with pledges Trump made on the campaign trail to end what he calls a “preposterous” focus on EVs by Biden and other Democrats.
'ONCE IN A LIFETIME' SNOW HITS PARTS OF THE U.S. SOUTH
A winter storm sweeping through the U.S. South on Tuesday was dumping snow at levels millions of residents haven't seen before.
GOVERNOR PROPOSES BANNING CELLPHONES IN SCHOOLS THROUGHOUT NEW YORK STATE STARTING NEXT FALL
Students throughout New York state might have to give up their cellphones during school hours starting next fall under a proposal announced Tuesday by Gov. Kathy Hochul.
NETFLIX'S BET ON LIVE EVENTS HELPED REEL IN 19 MILLION MORE SUBSCRIBERS IN HOLIDAY-SEASON QUARTER US
Netflix added nearly 19 million subscribers during the holiday-season quarter to help propel its earnings beyond analysts’ projections, capping the video streaming service’s best year yet in a sign that its expansion into live programming is paying off.
AI EXPERIMENT IN HALFPIPE JUDGING AT X GAMES WILL GIVE SNOWBOARDERS A GLIMPSE INTO THE FUTURE
The X Games will experiment judging halfpipe runs this week in Aspen using artificial intelligence, the cutting-edge technology that could someday play a role in the way subjectively judged sports are scored.
YOUR MONEY: 5 IDEAS FOR AVOIDING AN OVEREMPHASIS ON SHORT-TERM RESULTS
Recency bias is the tendency to place too much weight on the latest performance trends while giving short shrift to other factors, such as fundamentals, valuation, or long-term market averages.Market news, by definition, focuses on recent events rather than long-term trends. As a result, recent events are top of mind, easier to remember, and often play an outsize role in investment decision-making.But there are steps investors can take to guard against these tendencies:
