MICROSOFT SPENT TWO YEARS TRYING TO BUY ACTIVISION BLIZZARD.FOR XBOX CEO, THAT WAS THE EASY PART
Techlife News|October 21, 2023
After two years co-piloting the biggest acquisition in video game history past an onslaught of challenges, Xbox CEO Phil Spencer now moves on to his next quest: making Microsoft’s takeover of Activision Blizzard worth the hassle.
MICROSOFT SPENT TWO YEARS TRYING TO BUY ACTIVISION BLIZZARD.FOR XBOX CEO, THAT WAS THE EASY PART

Microsoft, which owns the Xbox gaming system, closed its $69 billion deal to buy game-maker Activision Blizzard after fending off global opposition from antitrust regulators and rivals.

It marks a career-defining moment for Spencer, who first joined Microsoft as an intern in 1988 and has helmed Xbox since 2014. After years of lagging behind rival Sony’s PlayStation, acquiring Activision’s collection of popular game titles gives Microsoft a rare chance to catch up.

“His job really just starts today,” said analyst Gil Luria, technology strategist at D.A. Davidson, after the deal’s closure. “All he’s been doing is preparing for today where he actually gets to integrate the business.”

And it marks the end of an era for Activision Blizzard CEO Bobby Kotick, who’s led the Southern California maker of Call of Duty and other blockbuster franchises since 1991 after helping to buy it from bankruptcy. Kotick said he’s assisting with the transition until the end of the year.

Activision Blizzard was still reeling from worker protests, lawsuits and government investigations over allegations of workplace harassment against women and unequal pay when Microsoft privately reached out about buying the company in 2021.

When the companies announced a planned merger in January 2022, Microsoft CEO Satya Nadella made clear it would be “critical for Activision Blizzard to drive forward” on its commitments to improve its workplace culture.

Denne historien er fra October 21, 2023-utgaven av Techlife News.

Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.

Denne historien er fra October 21, 2023-utgaven av Techlife News.

Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.

FLERE HISTORIER FRA TECHLIFE NEWSSe alt
US Companies See Record-Low Profits in China Amid Geopolitical Tensions and Slow Growth, Report Says - American companies in China are seeing record-low profits, with business confidence at an all-time low amid U.S.-China tensions and a slowing Chinese economy
Techlife News

US Companies See Record-Low Profits in China Amid Geopolitical Tensions and Slow Growth, Report Says - American companies in China are seeing record-low profits, with business confidence at an all-time low amid U.S.-China tensions and a slowing Chinese economy

American companies in China are seeing record-low profits, with business confidence at an all-time low amid U.S.-China tensions and a slowing Chinese economy, according to a report published Thursday by a U.S. business group.

time-read
2 mins  |
September 14, 2024
GOOGLE WINS LEGAL BID TO OVERTURN 1.5 BILLION EURO ANTITRUST FINE IN EU DIGITAL AD CASE
Techlife News

GOOGLE WINS LEGAL BID TO OVERTURN 1.5 BILLION EURO ANTITRUST FINE IN EU DIGITAL AD CASE

Google won a court challenge this week against a 1.49 billion euro ($1.66 billion) European Union antitrust fine imposed five years ago that targeted its online advertising business.

time-read
2 mins  |
September 21, 2024
CONGRESS TARGETS CHINESE INFLUENCE IN HEALTH TECH. IT COULD COME WITH TRADEOFFS
Techlife News

CONGRESS TARGETS CHINESE INFLUENCE IN HEALTH TECH. IT COULD COME WITH TRADEOFFS

A California biotechnology company that helps doctors detect genetic causes for cancer is among those that could be cut out of the U.S. market over ties to China, underscoring the possible tradeoffs between health innovation and a largely bipartisan push in Congress to counter Beijing's global influence.

time-read
3 mins  |
September 21, 2024
FACEBOOK OWNER META BANS RUSSIA STATE MEDIA OUTLETS OVER 'FOREIGN INTERFERENCE'
Techlife News

FACEBOOK OWNER META BANS RUSSIA STATE MEDIA OUTLETS OVER 'FOREIGN INTERFERENCE'

Meta said it's banning Russia state media organization from its social media platforms, alleging that the outlets used deceptive tactics to amplify Moscow's propaganda. The announcement drew a rebuke from the Kremlin.

time-read
2 mins  |
September 21, 2024
TECH BILLIONAIRE RETURNS TO EARTH AFTER FIRST PRIVATE SPACEWALK
Techlife News

TECH BILLIONAIRE RETURNS TO EARTH AFTER FIRST PRIVATE SPACEWALK

A billionaire spacewalker returned to Earth with his crew on Sunday (15), ending a five-day trip that lifted them higher than anyone has traveled since NASA's moonwalkers.

time-read
2 mins  |
September 21, 2024
UNITED AIRLINES WILL OFFER FREE INTERNET ON FLIGHTS USING SERVICE FROM ELON MUSK'S SPACEX
Techlife News

UNITED AIRLINES WILL OFFER FREE INTERNET ON FLIGHTS USING SERVICE FROM ELON MUSK'S SPACEX

United Airlines has struck a deal with Elon Musk's SpaceX to offer satellite-based Starlink WiFi service on flights within the next several years.

time-read
3 mins  |
September 21, 2024
GOOGLE'S MILLISECOND AD AUCTIONS ARE THE FOCUS OF A MONOPOLY CLAIM
Techlife News

GOOGLE'S MILLISECOND AD AUCTIONS ARE THE FOCUS OF A MONOPOLY CLAIM

It happens in milliseconds, ideally, as you browse the web. Networks of computers and software analyze who you are, what you are looking at and buy and sell the advertisements you see on web pages.

time-read
4 mins  |
September 21, 2024
LONGSHOREMEN AT KEY US PORTS THREATENING TO STRIKE OVER AUTOMATION AND PAY
Techlife News

LONGSHOREMEN AT KEY US PORTS THREATENING TO STRIKE OVER AUTOMATION AND PAY

Determined to thwart the automating of their jobs, about 45,000 dockworkers along the U.S. East and Gulf Coasts are threatening to strike on Oct. 1, a move that would shut down ports that handle about half the nation's cargo from ships.

time-read
5 mins  |
September 21, 2024
CALIFORNIA GOVERNOR SIGNS LAWS TO PROTECT ACTORS AGAINST UNAUTHORIZED USE OF AI
Techlife News

CALIFORNIA GOVERNOR SIGNS LAWS TO PROTECT ACTORS AGAINST UNAUTHORIZED USE OF AI

California Gov. Gavin Newsom signed off Tuesday on legislation aiming at protecting Hollywood actors and performers against unauthorized artificial intelligence that could be used to create digital clones of themselves without their consent.

time-read
2 mins  |
September 21, 2024
UBER TO DISPATCH WAYMO'S ROBOTAXIS IN AUSTIN AND ATLANTA NEXT YEAR
Techlife News

UBER TO DISPATCH WAYMO'S ROBOTAXIS IN AUSTIN AND ATLANTA NEXT YEAR

Ride-hailing leader Uber announced it will dispatch robotaxis built by driverless technology pioneer Waymo beginning next year in Austin, Texas, and Atlanta in a deal that deepens the bond between once-bitter rivals.

time-read
2 mins  |
September 21, 2024