TOUR DE DIAMONDS - Immerse into the Journey of Diamonds
Travel Trade Journal|February 2023
Tour de Diamonds is a unique and premium experiential tour for those who have always wondered and wanted to know why a diamond is forever. This tour takes guests, tourists, and those interested into the realm of the captivating diamond-making process and gets knowledge of the industry with in-depth experiences. TTJ meets up with Karan Maniar and Priyanka Verma, Partners, Tour de Diamonds, to learn more about this enterprising startup in the travel business.
Prashant Nayak
TOUR DE DIAMONDS - Immerse into the Journey of Diamonds

Tour De Diamonds is an endeavour to T showcase to the world a glittering image of India by taking visitors on a day tour across the value chain of diamond making and trading which happens nowhere else in the world on a mammoth scale as it happens in India. Here, they will experience how a rough diamond is made marketable - from planning its facets, polish, eventual shape, and size. Moreover, they will be provided an insider's perspective on how it is priced, traded, and handpicked for jewellery-making.

Karan Maniar is the founder and brainchild of the company and is a second-generation businessman from the gem and jewellery industry. On asking him about the inspiration for bringing up the concept of Tour de Diamonds,' Karan shares, "The idea is to showcase the current growing India, apart from the usual tourism themes related to heritage, culture, handicraft, wildlife, nature etc. It is not to undermine the contribution of our traditional tourist hot spots, but to augment it with modern day reality of India which is a growth engine on global scale and the diamond industry is one of them."

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