Industrial Reboot.
Striking the right balance between individual and shared spaces within a single workplace is itself a challenge; achieving this for three distinct clients in one building is a colossal undertaking. Undaunted, Gensler took on and recently completed an adaptive-reuse project in Stockyards Atlanta to colocate advertising giant IPG’s sister agencies Fitzco, Weber Shandwick, and Momentum. “We saw an opportunity in having different marketing and communications disciplines all together in one open space,” says Matt Woehrmann, CEO of Fitzco.
This story is from the March 2019 edition of Metropolis Magazine.
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This story is from the March 2019 edition of Metropolis Magazine.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
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