Aim Is To 'Embed The Bank In A Customer's Journey'
Banking Frontiers|October 2018

DBS Bank is known for its high level of digitization. Alfian Sharifuddin, MD and head of Technology and Operations, DBS India, gives details of the bank’s efforts in India:

Aim Is To 'Embed The Bank In A Customer's Journey'

N. Mohan: What is the significance of holding hackathons? Have these really helped the bank?

Alfian Sharifuddin: We use hackathons for our recruitment. For example, we launched Hack2Hire last year in Singapore and India, to hire developers. Hacker in Her, a women-only hackathon, and Game of Codes, a campus recruitment hackathon, are 2 programs that are unique to the India market. These programs have helped us attract the crème de la crème of talent. This is a 48-hour session, where we give an offer letter to all selected candidates at the end of the process.

Which are the major technologies that are used at DBS Bank’s Asia Hub for Innovation and the applications that are developed? Can you narrate instances where these applications were successfully used in the digitization process at the bank?

Some of the latest technologies that are being used include micro-services for better resiliency, chaos engineering for better resiliency, open APIs for ecosystem / partner integration and a whole platform built on cloud-native technologies. We also use integrated SDKs for specialized services such as soft token, chat bots and credit risk assessment. All these SDKs when integrated with our app, have enhanced our digital offering. We also use insights from customer data and feedback to make better decisions on our products / offerings. We are working on multiple AI / ML technologies for future enablement of product offerings.

DBS Bank has been working on migrating to cloud-optimized technology in a big way, especially its recent use of the technology for data centers. Which are the major areas where cloud technology is being used and what are the perceptible benefits? Has the bank been able to shift a major portion of its workload to the cloud as planned?

This story is from the October 2018 edition of Banking Frontiers.

Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.

This story is from the October 2018 edition of Banking Frontiers.

Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.

MORE STORIES FROM BANKING FRONTIERSView All
Key Russian central bank official leaves
Banking Frontiers

Key Russian central bank official leaves

The First Deputy Governor of Bank of Russia Olga Skorobogatova is leaving the central bank in early December.

time-read
1 min  |
December 2024
Better prospects for Swiss banking in 2024, says new study
Banking Frontiers

Better prospects for Swiss banking in 2024, says new study

The year could see revitalization of the banking to some extent, finds the study by Swiss Bankers Association:

time-read
3 mins  |
December 2024
Ease of use, personalization & consistent engagement promotes digital loyalty
Banking Frontiers

Ease of use, personalization & consistent engagement promotes digital loyalty

Murari Lal, Head - Digital Initiatives, Shivalik Small Finance Bank, delves into platforms, loyalty and Al:

time-read
4 mins  |
December 2024
From Feet on Street to Fingers on Screen
Banking Frontiers

From Feet on Street to Fingers on Screen

Nippon India Mutual Fund is driving into newer customer segments by leveraging voice and vernacular as the drivers, reveals the company's Chief Digital Officer Arpanarghya Saha:

time-read
9 mins  |
December 2024
Digitization embraces the senior citizens
Banking Frontiers

Digitization embraces the senior citizens

Among other projects, Shriram Capital completely transformed the 2-wheeler loan origination system, reveals the company's Chief Digital Officer Ajay Thomas:

time-read
8 mins  |
December 2024
Making of the most connected bank in Bangladesh
Banking Frontiers

Making of the most connected bank in Bangladesh

A stream of digital initiatives is transforming Mutual Trust Bank and its customer engagement, reveals Khalid Hossin, who heads the bank's digital banking division:

time-read
7 mins  |
December 2024
Digital embraces Archaeological Tourism
Banking Frontiers

Digital embraces Archaeological Tourism

Chief Digital Officers are leading tremendous transformation initiatives. Five CDOs reveal their fascinating journey and their ambitious goals:

time-read
4 mins  |
December 2024
Tech will bridge Advisory and Education
Banking Frontiers

Tech will bridge Advisory and Education

Venkatesh Naidu, CEO, Bajaj Capital Insurance Broking:

time-read
5 mins  |
December 2024
AI bridges Protection and Prevention
Banking Frontiers

AI bridges Protection and Prevention

Gyanendra Singh, Chief Technology Officer, Aviva India:

time-read
3 mins  |
December 2024
Bridging Products & Distribution for Rural Markets
Banking Frontiers

Bridging Products & Distribution for Rural Markets

Vikas Mittal, Deputy CEO, and Amit Thapliyal, Chief Technology Officer, Magma HDI General Insurance:

time-read
4 mins  |
December 2024