Varadan Devanathan, President, Yanfeng India Automotive Interior Systems Pvt. Ltd. says transitions in the automotive industry will open up new avenues.
How has been the last year for YFAI India? How do you look at this financial year?
Indian market has been challenging in the last year and continuing the same trend this year as well. At YFAI, we use this challenge as an opportunity to focus on internal efficiencies and benchmarking and sharing best practices across our global footprints. We have an internal system that provides a platform to share best practices and focusing on this helps to improve synergies and enables to face tough situations. We continue to improve our competitiveness through these efforts.
We have also been utilizing this opportunity to build our local capability and position YFAI to strategic success. We have developed a growth strategy for India aligned with our global customer and product strategies. Part of this requires widening our customer base and executional excellence through bringing in new technology, development of people and supply chain. We have installed a paint shop and invested in some specific technologies that were required for a new customer and doubled our footprint in Chennai
This year, we are additionally focusing on hosting Technology shows at customer locations wherein we display our key innovations that are considered to be market trends. Some of the area of focus this year has been Smart Surface, Ambient Lighting, Light Weighting and Decorative technologies. We have completed two such shows and are planning to conduct similar shows across current and prospective customer base. The innovations that were displayed have been much appreciated by customers.
There is an increasing trend towards the use of going green in the automotive industry. How do you look at it? How is YFAI working towards it?
This story is from the August - September 2019 edition of ET Polymers.
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This story is from the August - September 2019 edition of ET Polymers.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
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