The Company's Wide Range of Products Cover Servings from Breakfast to Dinner
Food Marketing & Technology - India|January 2022
Food Marketing and Technology Magazine in an interview with Dr K Rathnam, CEO, Milky Mist, asked him about the company’s future plans and the future of the dairy industry. The company has 150 SKUs and is present in the entire South India states as well as in Goa, Maharashtra, the North East, Orissa besides other states.
Dr K Rathnam
The Company's Wide Range of Products Cover Servings from Breakfast to Dinner

1 COULD YOU TELL US ABOUT YOUR PAST ASSOCIATION WITH INTERNATIONAL ORGANISATIONS SUCH AS FAO, UNICEF? WHAT WAS THE LEARNING?

I have been associated with FAO and UNICEF for development of ready-to-use therapeutic food for severely malnourished children. The project was to develop a product which was superior than what was developed and manufactured by others and to produce and supply the same to UNICEF under annual contract mode. My second assignment with FAO was to guide them for development of cold chain for milk for the third world countries. In both the assignments I was closely associated with international agencies as well as experts. The best learning from both these assignments was how international agencies are working towards humanity and upliftment of the underprivileged. Through my association I could, in a small way, contribute in their endeavour to overcome nutrition deficiency

2 YOUR PRESENT ROLE AS CEO OF MILKY MIST DAIRY WHAT ARE YOUR TOP PRIORITIES?

As CEO of Milky Mist, my top priorities are:

i) Bringing latest technology ii) Development of innovative products

iii) Expand the company’s market and make Milky Mist a pan India brand.

3 HOW DO YOU SOURCE YOUR MILK AND MAKE SURE THAT YOU GET QUALITY RAW MATERIAL?

Milky Mist sources milk directly from the farmers. We do not have any agent system in the entire operations. We also have clean milk programme implemented at village level which is being monitored and controlled by a well-trained procurement team. We have direct interaction with the farmers who are covered under financial We have the best analytical equipments both at the farm level and at the plant level thereby ensuring quality raw material.

هذه القصة مأخوذة من طبعة January 2022 من Food Marketing & Technology - India.

ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.

هذه القصة مأخوذة من طبعة January 2022 من Food Marketing & Technology - India.

ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.

المزيد من القصص من FOOD MARKETING & TECHNOLOGY - INDIA مشاهدة الكل
Avocados: Health Benefits And Sustainable Cultivation
Food Marketing & Technology - India

Avocados: Health Benefits And Sustainable Cultivation

ATTRACTIVE GROWTH SEGMENT - In only a few years, the avocado has developed from being a rather a and has become an integral part of modern cuisine and in restaurants throughout Europe and beyond.

time-read
7 mins  |
June 2024
UFlex to Showcase Innovative and Sustainable Printing and Packaging solutions at DRUPA 2024
Food Marketing & Technology - India

UFlex to Showcase Innovative and Sustainable Printing and Packaging solutions at DRUPA 2024

U Flex Limited, India's largest multinational flexible packaging and solutions company, is participating in DRUPA 2024, the premier global trade fair for print and packaging innovations, scheduled to take place in Dusseldorf, Germany from March 28 to June 7, 2024.

time-read
1 min  |
June 2024
Hubergroup and Manroland Goss unite for Sustainable Packaging Innovation
Food Marketing & Technology - India

Hubergroup and Manroland Goss unite for Sustainable Packaging Innovation

Hubergroup, a global specialist in and chemicals, has partnered with manroland Goss web systems, a leading provider of web offset printing solutions, in a strategic collaboration.

time-read
1 min  |
June 2024
Technological Advancements in the Premium Flavour, Extract and Concentrate Industry
Food Marketing & Technology - India

Technological Advancements in the Premium Flavour, Extract and Concentrate Industry

Food Marketing & Technology Magazine had the privilege of hosting the fourth edition of their business webinar on “Technological Advancements in the Premium Flavour, Extract and Concentrate Industry” with Paul Ahn, Global Sales Manager, Flavourtech.

time-read
2 mins  |
June 2024
Flavourtech's Origins: From Wine to Worldwide Flavor Solutions
Food Marketing & Technology - India

Flavourtech's Origins: From Wine to Worldwide Flavor Solutions

LEON SKALIOTIS, CEO of Flavourtech - Discover how Flavourtech, founded over 40 years ago by an innovative winemaker in Australia, evolved from addressing grape juice desulphiting to revolutionizing flavor extraction and concentration across various industries.

time-read
4 mins  |
June 2024
How CPG Companies Can Adopt Better Sustainable Packaging Practices in 2024
Food Marketing & Technology - India

How CPG Companies Can Adopt Better Sustainable Packaging Practices in 2024

Sustainability has gone mainstream. With more switching to consumers environmentally friendly brands, it's become a central theme across all industries.

time-read
3 mins  |
June 2024
The Evolution of the Protein Value Chain Sustainable Protein Systems for a Growing World
Food Marketing & Technology - India

The Evolution of the Protein Value Chain Sustainable Protein Systems for a Growing World

As the world's population is on course to surpass ten billion by 2050, our food systems face the challenge of providing sustainable nutrition without further harming harming the planet. Animal-based diets and the reliance on animal-derived proteins are significant contributors to environmental degradation and public health issues. Not only is the global population increasing, but the expanding middle class in developing nations is driving a surge in protein demand, intensifying the strain on our environment.

time-read
2 mins  |
June 2024
Implementing the Technological Intelligence in Agricultural Produce
Food Marketing & Technology - India

Implementing the Technological Intelligence in Agricultural Produce

It is estimated that by 2050 the I world's population will be around 10 billion. From employment generation to contribution to National Income, agriculture is important to all of us as agricultural produce is the core on which we survive. It contributes a significant portion to the economic prosperity of the developed nations and plays an active part in the economy of the developing countries as well.

time-read
4 mins  |
June 2024
Cocoa Crises: A Sweet Industry's Bitter Challenge
Food Marketing & Technology - India

Cocoa Crises: A Sweet Industry's Bitter Challenge

As a pastry chef and entrepreneur running a small-scale baking business, I have always believed in the magic of cocoa. From the velvety richness of couverture chocolate to the deep, earthy notes of cocoa powder to the creamy allure of cocoa butter, these ingredients are the essence of our creations.

time-read
3 mins  |
June 2024
Ethylene Oxide (ETO) Detection in Ready-Made Spice Mixes: Ensuring Food Safety
Food Marketing & Technology - India

Ethylene Oxide (ETO) Detection in Ready-Made Spice Mixes: Ensuring Food Safety

INTRODUCTION - In the world of culinary delights, ready-made spice mixes hold a cherished place, adding convenience and flavour to countless dishes. However, recent concerns over food safety have brought to light the presence of ethylene oxide (ETO) in some of these products.

time-read
5 mins  |
June 2024