Diane Hendricks is just about ready to sit down for a video interview when she makes a last-minute dash to her walk-in closet. She returns with a small American flag pin fastened to the lapel of her slimcut black blazer. I love this country. I’m just so blessed to have been born in America,” she says. I never had a door that didn’t open for me. I never thought about being a female and not being able to do what I do.”
Her patriotism is on display throughout her 9,500-square-foot southern Wisconsin home. In her office is a statuette of Ronald Reagan on horseback and a photo of her with Donald Trump near a stack of books with titles like The MAGA Doctrine, Land of Hope and Back in the Game. Downstairs is a high-quality numbered print, identical to the one that hung in Trump's White House, depicting ten Republican presidents drinking at a fictional gathering Dwight Eisenhower seems to be enjoying his Scotch; teetotaling Trump nurses a Diet Coke). Outside, a life-size bronze of the Indian from the Plains keeps a watchful eye on three retired Budweiser Clydesdales.
“Delivering on the American Dream Since 1982” is the slogan of Hendricks’ Beloit, Wisconsin-based roofing distributor, ABC Supply, and American Pride” is one of the company’s seven core values. A video set to country singer Lee Greenwood’s God Bless the USA’ is shown to all company managers; Greenwood often sings it live at company events.
This story is from the October - November 2022 edition of Forbes US.
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This story is from the October - November 2022 edition of Forbes US.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
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