The New Mercedes-Benz E-class Cabriolet
Gulf Business|October 2017

The car for enjoying open-air freedom in luxurious comfort

The New Mercedes-Benz E-class Cabriolet

Twenty-five years after the launch of the first Mercedes-Benz E-Class Cabriolet, the latest edition of this winning model promises even more style, comfort, space and intelligence than its predecessors. As the newest member of Mercedes-Benz’s new E-Class family, the four-seat cabriolet, with its classic fabric soft top, combines puristic, sensuous design with long-distance comfort and the latest technology.

“The new E-Class Cabriolet is the third and youngest member of Mercedes-Benz's E-Class family in the region. It is the definitive car for enjoying open air freedom in luxurious comfort and ultimate style – and there is no driving experience quite like it,” said Lennart Mueller-Teut, Head of Marketing and Communications, Mercedes-Benz Cars Middle East.

HOT ‘ELEGANCE’ AND COOL ‘INTELLIGENCE’ DESIGN 

When the soft top is up, the E-Class Cabriolet has a silhouette similar to that of the E-Class Coupé and displays the same expressive proportions. The close ties between the two models are likewise apparent in the pure design, with an emphasis on surfaces with clean lines and sensuous forms. The ‘hot and cool’ design idiom, representing both elegance and intelligence, is what shapes the appearance of the Cabriolet, and informs its unique character – most particularly when the soft top is down.

This story is from the October 2017 edition of Gulf Business.

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This story is from the October 2017 edition of Gulf Business.

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