Phygital24: Creating digital solutions to boost revenue, business efficiencies and customer experience for retailers
Progressive Grocer|June 2021
PHYGITAL24’S SYSTEM IS A TECHNOLOGICALLY ADVANCED SUBSCRIPTION-BASED DIGITAL ORDERING SOLUTION THAT HELPS BUSINESSES TO OFFER ONLINE ORDERING DIRECTLY FROM THEIR WEBSITES AND MOBILE APPLICATIONS, THUS HELPING RETAILERS TO INCREASE REVENUES AND UNLOCK SIGNIFICANT VALUE FOR THEIR PHYSICAL STORES.
Phygital24: Creating digital solutions to boost revenue, business efficiencies and customer experience for retailers

The Covid pandemic has accelerated the use of technology and digital tools for grocery stores and other retailers. Online shopping has grown exponentially among new demographic groups, and retail brands are increasingly connecting with consumers via interactive and virtual shopping experiences.

By embracing technology solutions and e-commerce tools, retailers are able to surpass their existing revenues and business margins. This is all due to the increased market reach and by establishing online connections with the new and unexplored markets.

In the context of the currently changing nature of FMCG retail in India – when the e-Commerce market is forecast to expand at a compound annual growth rate (CAGR) of ~18.15% to reach a value of INR 10,494.3 billion by 2024 from INR 3,550.7 billion in 2018 (IBEF data) – players like Phygital24 have stepped in to provide the much-needed upgrade to the retail ecosystem.

Denne historien er fra June 2021-utgaven av Progressive Grocer.

Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.

Denne historien er fra June 2021-utgaven av Progressive Grocer.

Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.

FLERE HISTORIER FRA PROGRESSIVE GROCERSe alt
Gurgaon's First and Most Successful Independent F&G Retailer
Progressive Grocer

Gurgaon's First and Most Successful Independent F&G Retailer

SINCE LAUNCHING ITS FIRST OUTLET IN THE YEAR 2000 IN DLF GURGAON AT A TIME WHEN MODERN TRADE FOOD AND GROCERY STORES WERE NOWHERE ON THE RETAIL HORIZONS OF THE MILLENNIUM CITY, NEEDS SUPERMARKET HAS GROWN TO ADD 26 LARGE, MEDIUM AND SMALL STORES TO ITS KITTY, CLOCKING AN ADMIRABLE RUN RATE ON VARIOUS PARAMETERS OF RETAILING EXCELLENCE ALONG THE WAY. PROGRESSIVE GROCER SPOKE TO NEEDS SUPERMARKET’S MD AJAY DHAR, AND CEO, ARUN KHATTAR, ABOUT HOW THE GROCERY CHAIN HAS BEEN ABLE TO HOLD ITS OWN AND CLOCK STEADY GROWTH IN A HYPER-COMPETITIVE MARKET DOTTED WITH BIG-BOX NATIONAL RETAILERS AND THE SECRET SAUCE BEHIND ITS SUCCESS RECIPE.

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10+ mins  |
August 2021
Paras Spices is innovating with unique products to meet new trends in the spices category
Progressive Grocer

Paras Spices is innovating with unique products to meet new trends in the spices category

CATEGORY WATCH FOOD STAPLES

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5 mins  |
July 2021
Brands and retailers collaborate to promote the growth of non-alcoholic beverages
Progressive Grocer

Brands and retailers collaborate to promote the growth of non-alcoholic beverages

SUPER-HERB INFUSED BEVERAGES THAT BRING THE POWER-PACKED GOODNESS OF SUPERFRUITS ARE TAKING THE MARKET BY STORM. THESE NONALCOHOLIC BEVERAGES CLAIM TO CONTAIN ZERO CALORIES, ZERO SUGAR, ZERO ARTIFICIAL SWEETENERS, AND ZERO PRESERVATIVES AND ARE DESIGNED FOR TODAY’S MILLENNIAL-GEN WHO ARE SEEKING A HEALTHY DRINK WITH A TASTY TWIST.

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3 mins  |
July 2021
Just Outside the Box
Progressive Grocer

Just Outside the Box

THE HUMBLE PARKING LOT HAS BECOME A DIFFERENT KIND OF RETAIL DESTINATION AND HUB OF COMMERCE.

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6 mins  |
July 2021
Increased Focus on Health, Wellness, and Immunity-boosting Products
Progressive Grocer

Increased Focus on Health, Wellness, and Immunity-boosting Products

SALES OF PACKAGED FOODS HAVE SURGED SINCE THE ONSET OF THE PANDEMIC, AS HOME-BOUND CONSUMERS STOCKPILE FAMILIAR PRODUCTS THAT WON’T GO STALE QUICKLY. BREAKFAST CEREALS, INSTANT NOODLES, RICE AND COOKING FATS ARE AMONG THE PRODUCTS THAT HAVE SEEN THE STRONGEST GROWTH IN RECENT MONTHS.

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3 mins  |
July 2021
Consumer focus on hygiene & nutrition boosts packaged paneer sales
Progressive Grocer

Consumer focus on hygiene & nutrition boosts packaged paneer sales

THE DEMAND FOR CATEGORIES SUCH AS CHEESE AND PANEER HAS WITNESSED AN ALL-TIME NEW HIGH DURING THIS PANDEMIC THANKS TO THE VERSATILE NATURE OF THESE PRODUCTS. NOT ONLY IS PANEER DELICIOUS TO TASTE BUT DURING THE HEIGHT OF THE LOCKDOWN, THE INTERNET WAS TRENDING WITH UNIQUE, FUN AND EASY-TO-MAKE PANEER RECIPES.

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3 mins  |
July 2021
How Hormel Became a Snack Company
Progressive Grocer

How Hormel Became a Snack Company

ACQUISITIONS, ADJACENCIES AND INNOVATION DEFINE THE GLOBAL BRANDED FOOD COMPANY’S GROWTH STRATEGY

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10+ mins  |
July 2021
The New Normal for Snacks
Progressive Grocer

The New Normal for Snacks

THE POST-PANDEMIC CONSUMER WILL DEMAND BETTER-FOR-YOU MEAL SOLUTIONS MORE THAN EVER BEFORE.

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6 mins  |
July 2021
The rise of superfoods and ways to mainstream them on retail shelves
Progressive Grocer

The rise of superfoods and ways to mainstream them on retail shelves

WHAT ARE SUPERFOODS AND THEIR BENEFITS AND WHY THESE PRODUCTS ARE WITNESSING A HUGE SURGE IN DEMAND? WHAT ARE THE CHALLENGES OF INFUSING THESE SUPERFOODS INTO OUR TRADITIONAL FOOD PRODUCTS, AND HOW CAN THEIR VISIBILITY AND AWARENESS BE RAMPED UP IN ON-GROUND SHELVES OF SUPERMARKETS AND RETAIL COUNTERS?

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8 mins  |
July 2021
What is driving consumers to become more conscious of what they eat?
Progressive Grocer

What is driving consumers to become more conscious of what they eat?

WITH CONSUMERS BECOMING MORE HEALTH-CONSCIOUS, RETAILERS HAVE ALSO STARTED MAKING SHIFTS IN THEIR OWN MERCHANDISING AND MARKETING TO KEEP UP WITH THE TREND.

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3 mins  |
July 2021