The Power Of Teamwork

As the electricity sector grows, Pt Sumberdaya Sewatama works to provide for indonesia’s remote areas. President director and CEO Ferry Arief Sunandar says the key is inspiring his team to be their best.

- Oliver Featherston

At the beginning of last decade, some 63 million people in Indonesia lacked access to electricity. In many newly industrialised counties, however, Indonesia’s electricity access is growing, along with the demand and generation of power. Many ambitious players are seizing on the sector’s opportunities – players such as PT Sumberdaya Sewatama, a power solutions provider with 27 years of experience.

Working in support of the effort towards national electrification, while fulfilling growing private sector demand for power, Sewatama operates across the archipelago, focused in remote areas. At the helm is President Director and CEO Ferry Arief Sunandar, who has been with the company since 2017, having already served in different roles with parent company ABM Group.

Ferry joined following his success in improving the performance of an ABM Group-owned logistics company. Pleased with his performance, the ABM Group board appointed him to Sewatama, and Ferry quickly realised this was an industry in the midst of rapid transformation, driven by policy and regulation changes, rapid technological innovation, and social mobility.

Customers are also demanding more from energy providers, not just in terms of reliability and cost-efficiency, but also a growing appreciation for environmental sustainability, lower carbon footprints, and renewable energy. Sewatama currently offers services that improve energy efficiency for ‘always-on’ industries, or solar-diesel hybrid power systems.

As the provider continues to meet the demands of this still-evolving market, it has had to take a three-pronged approach to transformation – fixing the basics, reinventing and pioneering services and products, and pursuing innovation and creativity.