Driving With Data
The Machinist|November 2019
Machine learning and artificial intelligence allow you to fully benefit from the wealth of data generated before, during and after the sales process
David Le Douarin
Driving With Data

Presently a key event in the automotive industry, private sales are an avenue to reward and reconnect with customers by inviting them to take advantage of exclusive offers. Traditionally, a sales team will select and invite customers without really knowing whether the client is presenting purchase intention. Machine learning and artificial intelligence allow you to fully benefit from the wealth of data generated before, during and after the sales process, in order to ensure the success of Private Sales operations.

SALES LEADS IN DATA

This story is from the November 2019 edition of The Machinist.

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This story is from the November 2019 edition of The Machinist.

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