Gaining new insights and upgrading skills are crucial to navigate today’s complex business landscape. It is in this context that executive education programs hold relevance.
The Smart Manager-MaRS Survey of Management Development Programs (India) 2016
As many as 100 select bschools in India were considered for the survey of Management Development Programs (MDPs), which was conducted between June and July 2016. The respondent segments included bschools as well as HR managers.
The bschools were sent an MDP rating form which had to be sent back to the rating agency within 45 days of receiving it. The list of 100 bschools was drawn up on the basis of inputs from twenty HR managers. As many as fifty HR managers across the country were asked to rate their most preferred bschools with respect to MDP. All of them were from blue chip companies, and responsible for identifying suitable candidates for these programs. Most of these companies were those who regularly sent their employees for MDPs. In a few cases, CMOs or CFOs were interviewed since they took decisions in this regard.
Information was collected from both sets of respondents with regard to the following criteria:
a. Marketing MDPs
b. Finance MDPs
c. Value for money the MDP programs deliver
This story is from the January/February 2017 edition of The Smart Manager.
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This story is from the January/February 2017 edition of The Smart Manager.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
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