‘I'm a dominatrix by night and a female empowerment coach by day'
New UK|August 10, 2020
Madam Storm, 36, from south London, tells new how she uses her skills as a mistress to empower women to believe in themselves
KIM WILLIS
‘I'm a dominatrix by night and a female empowerment coach by day'

Wearing a latex catsuit and thigh-high leather boots, I strutted into my dungeon and took a seat on my throne. My client, a high-powered businessman who had flown to the UK especially to see me, was on his knees in front of me. He worshipped at my feet, then I strapped him up and whipped him. The mood was sensual. I was in complete control and I was having fun.

The next afternoon, a group of women came to my strut masterclass, which I run at various studios around London to empower women. I demonstrated my strut, then invited them to give it a try. I smiled as a shy, inhibited woman started to command the room.

There are a lot of transferable skills between my two worlds. By night, I’m a dominatrix, which means I play the dominant role in BDSM activities. BDSM is a term that stands for bondage and discipline, dominance and submission, sadism and masochism. For me, it’s about getting kinky and exploring desire and fantasy on my own terms.

By day, I teach women how to find their power, believe in themselves and exude confidence. Not for the men in their lives, but for themselves. Everything I’ve learned in the dungeon helps me help other women.

I’ve always had flair, even as a child. Other kids didn’t like that and I was bullied. I learned that if I didn’t walk into school like I could handle myself, I’d be in trouble. I wanted to switch myself off but I couldn’t, and my parents encouraged me to be proud of who I was.

It took me years to learn it was OK to be me. It wasn’t until I found the world of dominatrix that I felt celebrated for the first time. People wanted me. They worshipped me. They paid me to be me.

This story is from the August 10, 2020 edition of New UK.

Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.

This story is from the August 10, 2020 edition of New UK.

Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.

MORE STORIES FROM NEW UKView All
TAKE CARE OF YOUR GUT
New UK

TAKE CARE OF YOUR GUT

Simple lifestyle and dietary changes can improve digestion, boost immunity and enhance your overall wellbeing

time-read
3 mins  |
November 18, 2024
Mum found murdered daughter in the bathroom of her girl's violent ex
New UK

Mum found murdered daughter in the bathroom of her girl's violent ex

Mirelle Mateus eventually broke away from her abusive relationship, but Aaron Romo wasn't prepared to accept it was over

time-read
5 mins  |
November 18, 2024
'The win changed our lives for the better'
New UK

'The win changed our lives for the better'

While most people would regard a lottery windfall as the best news ever, for others it can lead them on a downward spiral

time-read
3 mins  |
November 18, 2024
Struggling in silence
New UK

Struggling in silence

With many men still finding it hard to talk about their mental health, the Movember charity warns that suicide is on the rise

time-read
2 mins  |
November 18, 2024
"I was really suffering — I fainted on set"
New UK

"I was really suffering — I fainted on set"

MAFS UK's Lacey Martin on her time on the show and her battle with endometriosis

time-read
4 mins  |
November 18, 2024
'My dream show would be I'm A Celebrity'
New UK

'My dream show would be I'm A Celebrity'

Bake Off finalist Ruby Bhogal tells us about her \"big fat Indian wedding\" and why she'd be great in the jungle

time-read
5 mins  |
November 18, 2024
'If I have had a laugh, I'm winning at life
New UK

'If I have had a laugh, I'm winning at life

This Morning's Josie Gibson tells new about stealing food on I'm A Celeb and who she can't wait to watch this year

time-read
4 mins  |
November 18, 2024
Stacey's 'pact' with Mrs Hinch
New UK

Stacey's 'pact' with Mrs Hinch

Cleaning guru Mrs Hinch's third pregnancy could lead to a 'baby pact' with her good friend Stacey Solomon, a source tells new - and new career opportunities

time-read
3 mins  |
November 18, 2024
Meghan fears Harry having to exit US
New UK

Meghan fears Harry having to exit US

The Sussexes are worried about incoming president Donald Trump's vow to consider deporting Harry over his visa drama and previous drug use, a source tells new

time-read
3 mins  |
November 18, 2024
'Our son is my harshest restaurant critic'
New UK

'Our son is my harshest restaurant critic'

Chef Jean-Christophe Novelli and his wife Michelle talk about how technology is helping their youngest son

time-read
5 mins  |
November 18, 2024