Defying the economic slowdown trends in other sectors, the India smartphone shipments hit a record high of 49 million units, posting a 10 percent year-on-year growth in the third quarter of 2019, according to a research from counterpoint’s market monitor service. The growth was driven by a spell of new launches in the run-up to the all-important festive season, aggressive marketing and attractive promotions from discounts and cashbacks to no-cost EMI on online channels and exchange offers. meanwhile, feature phone sales registered a steep decline of approximately 37 percent year-on-year during the quarter.
Talking about the market dynamics, Karn Chauhan, research Analyst at counterpoint research, said, “The India smartphone market grew double digits reaching a record 49 million units in Q3 2019 offsetting the ongoing economic slowdown in other sectors. Given maturity of users in terms of digital content consumption, commerce and communication, the smartphone has become central to people’s lives taking a priority in terms of their share of wallet. Further, the smartphone brands continue to expand their product portfolio with attractive advanced features from quad-camera to full view display to fast-charging larger battery for the mainstream and the mass market. As a result, this holiday season, we estimate the demand for smartphones will supersede other categories despite uncertain economic climate.”
This story is from the December 2019 edition of My Mobile.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber ? Sign In
This story is from the December 2019 edition of My Mobile.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber? Sign In
Singles On Tinder Opting For Situationship
Tinder, the very safe and promising dating app has released 'Tinder's year in swipe' which mentioned and elaborately addressed the changes the dating world has seen with the trends that can be the mainstream dating expectations of the people.
Google Pixel Buds Pro
Better Late Than Never
Stop Google From Being A Spy On You Here's How
Did you hear that google can also record? Did you know that Google is maintaining the minutes of every meeting?
GOQii Smart Vital Ultra
GOQii Smart Vital Ultra is a perfect combination of a fitness tracker wearable and a health device that monitors vitals, activities, sleep and a lot more.
Axon 40 Ultra Space Edition
ZTE has come out with another variant of the Axon 40 Ultra -the Axon 40 Ultra Space Edition.
Honor 80 Series
Honor is has just launched its two new flagship models- Honor 80 and Honor 80 Pro where it held a massive launch event in China for two days so that users could get a hands on experience and get a hint on what all they can expect from both handsets.
Corning Gorilla Glass Victus 2
Corning Gorilla Glass Victus 2, claimed to be an improved version of its predecessor, has been officially announced.
Nothing Ear (Stick)
People are definitely intrigued by Nothing, a new tech firm that makes headphones and telephones, and they want to buy them.
India is Now the Biggest Smartwatch Market in the World
Joyous news for the Indian wearables industry!
ASUS India Launches 6 New Laptops in ExpertBook series
ASUS India will be expanding its enterprise where now its main focus will be the Expert Book portfolio with six new laptops that will get a generational leap in their segments that will also be the flagship models in the series.