'Mevofit Wants To Be Uber Of Fitness'

With the aim of creating a fitness solution that covers all major aspects and bridge the gap between technology and user demands, MevoFit has recently launched a fitness watch MevoFit Thrust. It is a fitness technology startup of unique apps and web that reward you with merchandise to lose weight and get fit. Launched in 2015, the brand has developed an all in one health management ecosystem. Their fitness gear includes fitness tracker bands, fitness smartwatches, gym bags and Bluetooth headphones. MevoFit CEO Khyati Mahajan, in a conversation with Pahi Mehra, spills the beans about her passion for staying fit and her will to promote a healthy lifestyle among others through her brand.

- Pahi Mehra

What was the inspiration behind launching MevoFit?

Going back to our background, we belong to the mobile software business. We have been developing mobile applications since 2004 ever since Symbian and Jawa was there. We were developing applications for manufacturers like Nokia and Samsung they were used to pretty much appoint the devices. Our apps used to be more of utility applications, so we always had known about the technology and app software was our forte. there was a time when a lot of health applications launched. I started following a few and then by using those different apps for a very long time, I realized that it creates a fatigue because there is separate app for each and every feature so that’s how I got inspired, we have known the technology and how we can develop software for health app like that and be always inclined towards health and fitness because that was the period when health and fitness just started booming. so, that’s how we started MevoFit.

Are you a fitness buff?

Yes, I am. It’s like a compulsion nowadays, you cannot ignore. I like to work out but due to my schedule probably sometimes I would not get as much time but earlier when I was young, I used to be a complete freak, now that profession has set some liabilities that I have to follow, I have a time crunch but whenever I have time, I would spend 2 hours in my gym that would be my best stress buster. so I’m a fitness buff for sure.

What kind of products and apps did you use before launching MevoFit?