The fashion accessories category is the youngest of the lifestyle retail segments in modern retail in India. Though slow to take off, the latent potential and the various product category mixes that one can experiment with to create fresh new retail concepts makes it one of the most lucrative and interesting. Team Images BoF, takes a look...
With rapid urbanisation, media exposure, and our new belief in ‘Look Good, Feel Good’, the popularity of fashion accessories is now gaining unprecedented momentum. Overall, the Indian consumers has begun to set apart a special allocation for buying fashion accessories. This is a natural progression of fashion consumption sparked by amelioration of aspiration and lifestyle of the Indian consumer.
Market Size
In the last few years, the Indian retail scenario has gained unprecedented momentum owing to fantastic demographics, globalisation and liberalisation. As per the IMAGES Retail Report, the Indian retail market is expected to grow to about USD 950 billion from its current size of USD 600 billion by 2017-18. Within lifestyle retail, the apparel retail category, which is the most modernized of all retail sectors, is expected to grow from USD 50 billion in 2014 to USD 87 billion by 2017-18. The youngest of the lifestyle categories is the fashion accessories segment which has surfaced strongly in modern retail only in the last decade. This segment is expected to grow from its present size of USD 2.4 billion to USD 3.9 billion in the same period. However, we reiterate that contrasted to fashion retail, the fashion retail category is still dominated by the unorganised sector, with modern retail holding only 12 percent of it currently. This shows the immense potential this category holds for modern retail.
هذه القصة مأخوذة من طبعة October 2016 من Business Of Fashion.
ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.
بالفعل مشترك ? تسجيل الدخول
هذه القصة مأخوذة من طبعة October 2016 من Business Of Fashion.
ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.
بالفعل مشترك? تسجيل الدخول
MYNTRA'S WINTERWEAR Strategy Redefines Customer Engagement
Winter collections on the platform resonate with customer preferences, celebrating India’s diverse climates, festivals, and vibrant cultures offering diverse products from light layers to heavy jackets for colder areas...
ZOIYA: A Revolutionary Leap Towards Sustainable Fashion
As India stands on the brink of a transformative wave in the fashion industry, a new brand emerges to lead the charge towards sustainability. Zoiya, an avant-garde label is not just reimagining the way we dress, but how we engage with the environment...
KALATMAK SPATIAL SYSTEMS: Redefining Spaces with Design at Its Core
Rajesh Sharma was instrumental in re-imagining a general interior contracting company into a customised furniture manufacturing firm...
PURPLE UNITED KIDS: Redefining Premium Kidswear in India
Purple United Kids is set to scale new heights with its ambitious plans to open 100 new stores in the next two years...
SMALL SIZES, BIG BUSINESS: Trends, Growth & Opportunities in the Indian Kidswear Segment
From playful prints to sustainable fabrics, the kidswear market in India has evolved into a dynamic and thriving segment.
ENHANCING FASHION RETAIL WITH AUTHENTIC SOCIAL CONTENT:A Consumer-Driven Approach
Brands today are tapping into the power of user and creatorgenerated content, giving a voice to their consumers and creators. This authentic form of content has proven to resonate more with audiences compared to traditional advertising...
Small Threads, Big Style: Exploring the Kidswear Market In India
With a retail value projected to rise by over 16% during the forecast period, the kidswear market in India is set to become a critical component of the broader retail landscape...
The Growing Kidswear Market in India: Trends, Insights, & Projections
The growing popularity of specialised categories like ethnicwear, winterwear, and gender-specific clothing has contributed to the sector's expansion, particularly in urban and semi-urban markets...
Designer Ravi Bajaj launches new wedding wear label, AURUM
Ravi Bajaj debuted his latest label, AURUM, Ravi at a fashion show at DLF Emporio,\" Vasant Kunj. In partnership with T&T Motors, the collection focuses on redefining wedding wear by blending traditional elegance with contemporary design elements.
Nykaa appoints former Cars24 Executive as EVP & Business Head for Fashion eCommerce
Nykaa appointed a former Cars24 executive, Abhijeet Dabas as Executive Vice President and Business Head of its Fashion eCommerce division.