Do you make a habit of exfoliating your scalp? Because we, for one, certainly don’t. In fact, last year, when the topic of scalp health began to capture the imagination of beauty brands and their customers, the whole thing felt slightly exasperating. Fantastic—a new body part to worry about! Wasn’t nailing a 12-step skincare regime, finding the ultimate broad-spectrum SPF, dry-brushing our entire body and rolling in CBD oil before booking our next session of lymphatic drainage enough to appease the gods of beauty? Somehow we are now expected to cleanse, tone, and moisturise our scalp, too?
The modern cosmetics industry, with its hundreds of new launches per month and billions in profits per year, can often feel as though it’s one big ferris wheel we can’t escape. There’s a constant, low-level panic to stir up trends and invent new genres of beauty to fill our shelfies (while depleting our bank accounts), so who can blame us for rolling our eyes and tuning out? But is the next big thing really as, er, flaky as it seems?
GOOD FOUNDATIONS
On this occasion, the answer is no. Percy & Reed’s consultant trichologist Nicola Smart compares the link between a healthy scalp and good hair to a flowerbed. “Think of the scalp as being the soil, and the hair follicles being the flowers. If you don’t nourish the soil, you can’t grow healthy flowers.”
This story is from the January 2021 edition of Cosmopolitan India.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber ? Sign In
This story is from the January 2021 edition of Cosmopolitan India.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber? Sign In
Let's start 2025 with words of affirmation
Actor and stand-up comic Sumukhi Suresh wants you to listen up. Mmkay!?
It is Raveena's awakening, and everyone's invited
The artist discusses her latest album, performing in India, and talking to trees and spirits.
The great escape...
...to remind myself that life is bigger than the narrow scope of my everyday routine.
Concentration? I don't know her
Our attention spans have been hijacked by alerts, scrolling, and messages. Can we break free from the bad habits holding us back?
Maybe, baby
Unsure about parenthood? Welcome to the club.
How to ask for what you actually want in bed
Because, be honest, you suck at it!
Can you come back from cheating?
When the sacred trust of a relationship is broken, your whole world seems to shatter. But can you—and should you—pick up the pieces?
Orry spills the tea on what really goes down at a Bollywood party
The Internet personality on everything that takes place behind the velvet ropes of Bollywood's wildest get-togethers.
HOW TO WIN HEARTS ALL OVER: A CRASH BY WAMIQA GABBI
The actor lets us in on her ever-changing world where the only constant is love!
Sink your teeth into all things luxe
New devices, formulas, and packaging...well, quiet luxury has now entered the oral care segment.