For us at Lovebirds, the product is our central focus. Each piece we create is unique, and to our minds, each piece is a showstopper in its own right. The features and the significance of the product are of utmost significance to any brand of substance. And we, too, hope to be seen as a brand of substance that is here to stay.
In fashion particularly, we believe that the pressure to pour 1,000 per cent into creating a unique product is immensely high due to how the consumer views fashion. The industry and individual brands themselves can impact audiences and the market.
This story is from the May 2022 edition of Grazia.
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This story is from the May 2022 edition of Grazia.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
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