<div style="page-break-before:always; page-break-after:always">Egresada del Instituto de Arte de Miami, Johanna Ortiz estudi&oacute; moda y decidi&oacute; regresar a su natal Colombia para dise&ntilde;ar ropa para las temporadas de Resort y es aqu&iacute; en donde su carrera da inicio, enfocada en hablarle a la mujer latina de estilo elegante y festivo. &ldquo;Mi proceso creativo siempre inicia con los colores&rdquo;, comenta Ortiz, quien afirma que este elemento es el encargado de proporcionarle todas las intenciones y la inspiraci&oacute;n. Sin embargo, son los estampados los que realmente protago-nizan cada una de sus colecciones. Por ejemplo, para su m&aacute;s reciente colaboraci&oacute;n con H&amp;M, se bas&oacute; en el archivo de sus creaciones m&aacute;s ic&oacute;nicas, as&iacute; como de sus muy codiciadas siluetas &ndash;que tanto favorecen a la mujer latina&ndash; para crear piezas especiales llenas de color y estampados tropicales. &ldquo;Es una colecci&oacute;n que tiene un poco de todo, creada para que todas luzcan su lado m&aacute;s femenino y sin encasillarse en una personalidad o estilo&rdquo;, expresa. &ldquo;Para m&iacute; fue muy divertido y enriquecedor trabajar al lado de H&amp;M; la idea de que mis dise&ntilde;os fuesen parte de la vida diaria de las mujeres es asombrosa&rdquo;. En dicha c&aacute;psula se pueden encontrar vestidos con las siluetas favoritas de Ortiz, as&iacute; como estampados que plasman la perfecta est&eacute;tica de Colombia y el tr&oacute;pico e incluso agrega un toque de mezcla de culturas, ya que para ella lo m&aacute;s importante es jugar con los motivos visuales que le dan vida a sus ic&oacute;nicos dise&ntilde;os. La mujer Johanna Ortiz se caracteriza por ser sofisticada pero juguetona, le gusta siempre sentirse c&oacute;moda consigo misma y tiene la meta de conocer todo el mundo y coleccionar muchas estampillas y sellos en su pasaporte. El <i>pre-drop</i> de esta colecci&oacute;n fue lanzado en diciembre de 2019 y la colecci&oacute;n completa llegar&aacute; a las tiendas en marzo de este a&ntilde;o para enamorar a cualquiera a trav&eacute;s de obras llenas de motivos de palmeras, flores tropicales y, por supuesto, animales ex&oacute;ticos, como las cacat&uacute;as. Es tiempo de florecer. <div style="page-break-before:always; page-break-after:always"><img src="https://magarticles.magzter.com/articles/7560/418360/5e722d7080c11/1584541030_loc.jpeg"" owidth=1901 oheight=1861" /><p><em><strong>Maria &Ouml;stblom, jefa de dise&ntilde;o de womenswear en H&amp;M, afirma que descubrir el mundo de Johanna Ortiz ha sido una gran experiencia para todos los involucrados en el proyecto.</strong></em></p>

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