THE ULTIMATE BRIDAL PERSONALITY GUIDE

From celeb lovers, practical-minimalists to the quality-conscious who sees deep value in craftsmanship and someone who wants to look completely traditional head to toe, here’s our dictionary on bridal personality types and the kind of jewellery they would ideally wear

- Vijetha Rangabashyam

Not every bride is the same. There is someone who is a trendsetter. There is someone who is a trend-follower. There is the minimalist bride. There is the bride who wants to go all out. Some brides want to take their time in making a purchase while some buy on the spot if they like something. And then there is the entire bridal party – the mothers, the mothers-inlaw, the sisters and the distant aunts – who all weigh in too. So, what is supposed to be a pleasurable experience, at times can be very harrowing. It is the jewellers’s prerogative then, to understand the bride and how she thinks before presenting her his offerings. We are not saying that these are the only kind of brides you’ll ever meet, but we are saying that it is highly likely that any bride who walks into your store, may fall under one of these categories.

Tyep 01

The Individualist