Can Nestlé sell the problems and the cure?
Nestlé is by far the largest food company in the world. Its 335,000 employees produce more than 2,000 brands, manufactured in 436 factories across 85 countries. It’s Europe’s most valuable corporation, worth $240 billion, comfortably more than oil giant Royal Dutch Shell. Among the world’s 195 nations, it sells in 189.
Nestlé’s impact on the history of how we eat is almost impossible to overstate. Sweets as we know them wouldn’t exist without Henri Nestlé, the company’s founder, who in the late 19th century supplied condensed milk for the world’s first milk chocolate, made by a neighbor in Vevey, Switzerland. Nestlé scientists created the first instant coffee, Nescafé, just in time for World War II rations. Nestlé chocolate was in the first chocolate chip cookie.
The Nestlé food and drink empire, including San Pellegrino water and Stouffer’s frozen dinners, is built on a foundation of sugar. Butterfinger, Cookie Crisp, KitKat, and Oh Henry! are all Nestlé products. So are Drumstick sundae cones, Häagen-Dazs ice cream, and Nesquik chocolate milk. In 1988, Nestlé even bought the life-imitates-art candy brand that makes Laffy Taffy and Nerds: Willy Wonka.
This story is from the May 9 - May 15, 2016 edition of Bloomberg Businessweek.
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This story is from the May 9 - May 15, 2016 edition of Bloomberg Businessweek.
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