Overcoming Obstacles In Business Expansion

Overcoming Obstacles In Business Expansion

As healthcare organisations embark their growth paths, they are likely to come across various opportunities and challenges that will demand different solutions. What worked a year ago might now be not the best approach today. Recognising and overcoming the common pitfalls associated with business expansion is essential in order to stay ahead. The panel discussion on overcoming obstacles in business expansion brought to light ways and means to maneuver healthcare organisations towards success despite roadblocks. The panel included Viren Shetty, Senior VP- Strategy and Planning, NH Hospitals; Dr Gaurav Thukral, EVP and COO; Health Care at Home, Sanjay Prasad, President & CEO, Mission of Mercy Hospital & Research Centre; Anant Kittur, Director of Projects, HCG Global; Dr Om Manchanda, CEO; Dr Lal PathLabs and Dr Harish Pillai, CEO, & Cluster Head – Kerala, Aster Medcity.

As moderator of the session, Shetty steered the discussion which focussed on four important aspects of expansion - financing strategies, dealing with government regulations, manpower management and perception management. The panel also addressed issues such as recruitment and retention of talent and opening up channels of communication to become a more transparent sector.

Wrong perceptions can become a fundamental barrier for business expansion, Shetty therefore asked Kittur to share his views on how hospitals can create a right perception. Kittur started off by talking about challenging economics in which the private healthcare sections functions in India. “Price has always been the topic of discussion when it comes to private healthcare but quality is seldom discussed. Cost comes with quality. What all of us have to do to is put our heads together to figure out how at a particular cost can we ensure quality and make the system more accountable.”