Rituals With Meaning
Women's Health|April 2022
As self-care and skin care become one and the same, people are looking to Ayurveda for a nourishing routine that taps into the mind-body connection.
Celia Shatzman
Rituals With Meaning

If you've ever done breath work in a yoga class, meditated, used a hair oil, brushed your teeth with activated charcoal toothpaste, or slathered on a skin-care product with turmeric, then you've experienced Ayurvedic Medicine (Ayurveda for short). Originating in India thousands of years ago, Ayurveda is a medical system that uses diet, herbal remedies, meditation, exercise, physical therapy, and breathing to bring balance to the body, mind, and spirit. And it's coming in hot in the beauty industry. What's old is new again, as the saying goes, and while it's definitely not fresh, the demand for natural and organic products is. That's caused an Ayurvedic surge in the personal-care realm, bringing these time-honored rituals and ingredients to the forefront. In fact, the global Ayurvedic market value is projected to reach $14.9 billion by 2026 (more than triple what it was in 2017), according to Industry Research.

Ahead, a look at why it's such a buzzy topic, and the benefits of incorporating it into your life if it's not already a part, along with the products and steps to do so. Get ready for a more balanced routine.

Understanding the Origins

This story is from the April 2022 edition of Women's Health.

Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.

This story is from the April 2022 edition of Women's Health.

Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.

MORE STORIES FROM WOMEN'S HEALTHView All
Silver Linings Playbook
Women's Health US

Silver Linings Playbook

You can learn how to become more optimistic, no matter your starting point.

time-read
6 mins  |
November - December 2024
THE RISE of the GENTLE C-SECTION
Women's Health US

THE RISE of the GENTLE C-SECTION

How a new surgical practice is transforming women's childbirth experience

time-read
4 mins  |
November - December 2024
The Next Health Tech Revolution Is Here
Women's Health US

The Next Health Tech Revolution Is Here

From smart watches to tracking apps, devices are providing valuable insights.

time-read
7 mins  |
November - December 2024
Planting New Roots
Women's Health US

Planting New Roots

Six late-bloomer lesbians\" share their stories of how they learned to live—and love—authentically.

time-read
8 mins  |
November - December 2024
GROWING FORWARD
Women's Health US

GROWING FORWARD

Country singer KELSEA BALLERINI is working harder than ever to shake (and remake) old patterns that no longer serve her. Here, she opens up about her intentional journey and shares her mental health musts.

time-read
7 mins  |
November - December 2024
"Learning to Ski at 57 Helped Me Embrace Uncertainty"
Women's Health US

"Learning to Ski at 57 Helped Me Embrace Uncertainty"

Tackling something new-and terrifying was exactly what one freshly single midlifer needed.

time-read
6 mins  |
November - December 2024
Grain Gains
Women's Health US

Grain Gains

This cozy quinoa salad paired with juicy chicken thighs clocks nearly 50 grams of protein.

time-read
1 min  |
November - December 2024
Healthy Eats, Delivered
Women's Health US

Healthy Eats, Delivered

It might be possible to say soodbye to grocery stores forever. But should you? yee

time-read
4 mins  |
November - December 2024
Shower Power
Women's Health US

Shower Power

How one writer improved her mental health by connecting with her body

time-read
4 mins  |
November - December 2024
Scent Solutions
Women's Health US

Scent Solutions

What was once a taboo subject-body odor-is now a convo more and more people are happily having.

time-read
4 mins  |
November - December 2024