“I never planned for this to happen." says Kelli Gaertner when asked about how she established her business, Kanda Candles.
When she was a single mother, she worked two jobs to make ends meet.
"One day, I expressed to my mom that I couldn't even afford to purchase a vanilla soy candle," Kelli recalls. "She asked, 'Why don't you make one?"
While Kelli thought it was a joke, her mother was serious. She purchased her daughter a candle-making kit; and, after a few attempts, Kelli perfected a vanilla candle. Word that Kelli could create incredible candles quickly spread, and soon, people started inquiring about where they could purchase her products.
COVID'S EFFECT
"After a lot of thought and some online marketing classes, I decided to take the leap to Instagram in 2016," she shares.
This story is from the June - July 2022 edition of Cottages and Bungalows.
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This story is from the June - July 2022 edition of Cottages and Bungalows.
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