I prefer to look at an artwork as an extension of the interiors of a place. Its function in a space depends entirely on the requirements of that space&rsquo;, says Bangalore-based artist Namrata Singh, who creates a spectrum of interesting, engaging and artistic digital, pen and watercolour illustrations; wall murals; textile art and design; and mixed media works for commercial and residential spaces.<img src="http://magarticles.magzter.com/articles/1856/315779/5bfd3c6b906a8/1543322616272.jpg"" owidth=417 oheight=268" style="height:268px; width:417px" />Namrata prefers a practical and nonpretentious approach to art, keeping abstraction to a minimum. Her approach to a project is client-centric and site-specific. She ensures that every project she undertakes fastens together a need for functionality and flamboyance using process driven experience design and storytelling to convey a message.<img src="http://magarticles.magzter.com/articles/1856/315779/5bfd3c6b906a8/1543322663327.jpg"" owidth=419 oheight=284" style="height:284px; width:419px" />She uses a range of materials from pen and ink to natural fibre textiles crafted using different techniques. The works vary in size and scale with her most impressive being Siren, a 17 ft wide and 7 ft tall colourful, layered artwork replete with symbolism, for Starbucks, Park Mansion, Kolkata. The striking artwork, like her other works, conveys her creativity and aesthetics, her love for working with her hands, for engaging with artisans and exploring local materials.

Fusing Functionality And Flamboyance

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is the World's largest and fastest growing self-service, cross-platform digital newsstand with over 88 million users since its inception in 2011 and thousands of magazines and newspapers across 40+ categories and 60+ languages. Headquartered in New York, Magzter has its local presence in Amsterdam, London, Mexico City, Chennai, Mumbai, New Delhi, Bengaluru, Singapore, and will soon be expanding to other countries. Founded by global entrepreneurs, Girish Ramdas and Vijay Radhakrishnan in June 2011, Magzter enables magazine and newspaper publishers around the world to create and deliver digital editions of their titles to global consumers.

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which gives digital readers unlimited access to 9,000+ magazines and newspapers for a monthly subscription price. Magzter also has the largest number of stories in the world with its game-changing ezRead 2.0 feature for its apps, which enables smartphone and small-screen mobile users to enjoy magazine content the way it was meant to be enjoyed, with article text that is easy to read and is accompanied by stunning videos and high resolution photography.

{{magzter}} is the World's largest and fastest growing self-service, cross-platform digital newsstand with over 88 million users since its inception in 2011 and thousands of magazines and newspapers across 40+ categories and 60+ languages. Headquartered in New York, Magzter has its local presence in Amsterdam, London, Mexico City, Chennai, Mumbai, New Delhi, Bengaluru, Singapore, and will soon be expanding to other countries. Founded by global entrepreneurs, Girish Ramdas and Vijay Radhakrishnan in June 2011, Magzter enables magazine and newspaper publishers around the world to create and deliver digital editions of their titles to global consumers.