Teasing out and chiselling an alluring and classy piece of jewellery from a piece of wood can be a challenge as it can be difficult to manipulate it to get the desired result. Wood is organic and is expressive, according to RAZIA KUNJ, the creative founder of the eponymous label that she founded two years ago. Her handmade jewellery collections with colourful Indian motifs have a playful, quirky edge and are infused with a feisty spirit. Blending the natural character of wood with her artistic brilliance, Razia’s collections are earthy yet contemporary in form.
After graduating in Applied Arts from Sophia College, how long did you work as an art director in ad agencies?
I worked for about eight years and then took a break for three years when I delivered my baby. Then again I got back as a consultant for two years before starting Thought Blurb, a 360-degree branding and communication agency with my husband Vinod Kunj, eleven years ago.
The making of a neckpiece for your daughter’s dandiya (Gujarati folk dance) performance in school proved to be a turning point for you to switch to jewellery designing. Tell us more about it.
The day before my daughter’s dandiya in school I had forgotten to buy appropriate fashion jewellery, and I couldn’t find anything suitable for a six-year-old from my jewellery box. There was some carpentry work going on in my house; so I strung together a few wooden pieces, painted them, added some beads and sequins and ta-da! The jewellery was set. I took about three to four hours to complete the necklace. It was then that I realised that working with a smaller canvas is what I would like to do in the future.
Post this experience, did you take up any jewellery courses?
Subsequently, I designed a few pieces as gifts for friends and some for myself. By then I was busy balancing between the demands of a growing child and pressures of a growing business, our agency Thought Blurb. However, I did do a short-term course on jewellery manufacturing last year from the Indian Institute of Gems & Jewellery (IIGJ), Mumbai. It was important for me to understand and empower myself with the basic skills, tools and techniques.
This story is from the November - December 2018 edition of Adorn.
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This story is from the November - December 2018 edition of Adorn.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
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