Many fashion conglomerates are doing away with the traditional fashion calendar, including Bottega Veneta, which has opted to present on its own schedule. Thus, instead of having seasonal collections, the maison will only debut a collection biannually under the title “Salon”, referencing an earlier era where organised fashion shows were only presented to a cadre of guests.
Bottega Veneta’s new approach took effect last October with a secret runway show in London for its Salon 01 spring collection. Salon 02, the autumn collection, followed suit in Berlin.
This story is from the Issue 171 edition of August Man SG.
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This story is from the Issue 171 edition of August Man SG.
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