Ermenegildo Zegna has made a suit that you can toss into the washing machine
I’M ON A FIRST-NAME BASIS with my dry cleaner. I visit her so often that she’s allowed me to pay my bills at the end of each month rather than at every visit. Naturally, she’s also asked me why I wear so many suits and my answer was that I enjoy wearing them, even if it means forking out over a few hundred dollars a month to keep them clean.
So, when Ermenegildo Zegna announced its latest innovation – a Techmerino suit that can be laundered in your washing machine at home – I was intrigued and excited.
Zegna’s Mastery of Fabrics
While many recognise Ermenegildo Zegna as a master of suiting, few are aware that the brand is also one of the world’s largest producers of fine fabrics by volume.
This story is from the Issue 139 edition of August Man SG.
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This story is from the Issue 139 edition of August Man SG.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
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