Sales de vacaciones y decides comprar artesan&iacute;as para la t&iacute;a, el primo, tu mejor amiga, el perro del vecino, etc&eacute;tera. Mientras andas muy entretenida en &ldquo;el chopin&rdquo; escuchas la frase &ldquo;&iquest;ya es lo menos?&rdquo;. Esta tradicional y muy mexicana pr&aacute;ctica necesita un alto en seco.El valor del trabajo Cuando vamos al doctor ni de broma le decimos que nos d&eacute; un precio &ldquo;de cuates&rdquo;. Aunque s&iacute; sucede con algunas profesiones, especialmente en las creativas, regatear el precio final es algo que no deber&iacute;amos hacer. Es una falta de respeto al esfuerzo y al trabajo. Vemos una blusa tejida hermosa y nos parece caro pagar 1,000 pesos por ella, no nos damos cuenta del proceso que hay detr&aacute;s. Muchas de las prendas que realizan los artesanos mexicanos est&aacute;n hechas con pigmentos naturales, extra&iacute;dos de plantas, flores o frutas; los tejidos tambi&eacute;n tienen un proceso hecho a mano, que adem&aacute;s de todo, es sustentable. Suena parad&oacute;jico que discutamos el trabajo que hacen nuestros artesanos, pero en cuanto una marca grande habla de la inspiraci&oacute;n que tuvieron en nuestropa&iacute;s, nos da por romper el cochinito y queremos comprarlo todo, muy orgullosos.&iquest;Por qu&eacute; los artesanos aceptan el regateo? Ellos admiten las &ldquo;ofertas&rdquo; que les hacen los clientes porque de no hacerlo, ni siquiera recuperan el costo de sus materias primas. En general, los artesanos mexicanos ganan menos del equivalente al salario m&iacute;nimo en M&eacute;xico y aunque algunos cuentan con apoyo por parte del gobierno federal, no les es suficiente para vivir dignamente. Esto se debe a varias razones, entre ellas que el Fondo Nacional de Fomento a las Artesan&iacute;as (Fonart) tiene un presupuesto reducido, pero principalmente la responsabilidad cae en la falta de comercio justo. En una entrevista, Natalia (el nombre fue cambiado porque esta artesana teme que sus palabras puedan tener una reacci&oacute;n negativa) nos coment&oacute;: &ldquo;Normalmente, el mexicano regatea productos m&aacute;s elaborados, porque le parecen caros. Nos vemos en la necesidad de aceptar el precio que nos ofrecen, mismo que termina siendo el que gastamos en materia prima, entonces la ganancia es poca o inexistente. Son los extranjeros los que le dan un valor justo a nuestras artesan&iacute;as. Nos dicen que les parece algo muy lindo, les atrae el colorido y se sorprenden con nuestro trabajo (que va de generaci&oacute;n en generaci&oacute;n), les gusta todo lo que nos hace &uacute;nicos&rdquo;.Las consecuencias No queremos sonar alarmistas, pero es una realidad: nos estamos quedando sin artesanos. El gobierno contribuye con el 14% del gasto total por concepto de adquisici&oacute;n en artesan&iacute;as, sin embargo, cada vez son m&aacute;s los maestros que &ndash;por necesidad&ndash; deciden dejar atr&aacute;s sus tradiciones y lo creativo paradedicarse a comerciar. &ldquo;Natalia&rdquo; nos coment&oacute; c&oacute;mo sucede esto: &ldquo;Comerciantes de la zona llegan con &lsquo;artesan&iacute;as&rsquo; hechas en China, las venden a un buen precio, por lo que muchos miembros de la comunidad han preferido solo vender. Ellos ya no dedican el tiempo y esfuerzo a realizar una artesan&iacute;a, pero tampoco sufren p&eacute;rdidas. Es feo, porque somos pocas las que seguimos en la pr&aacute;ctica del tejido del telar, desde hace mucho nos reemplazaron las m&aacute;quinas, pero esos productos no tienen el coraz&oacute;n que ponemos en nuestros tejidos&rdquo;.

Un Alto Al Regateo

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"Soy Alexa Moreno, soy Campeóna y Finalista Mundial" - El nombre de la gimnasta mexicana ya forma parte de la historia de México, y durante el Aerie Fest la conocimos un poco más.

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¿Está encendido esto? - Cuando se trata de Ashley Park, la respuesta siempre ha sido sí: mientras filmaba Emily en París, mientras dominaba un escenario de Broadway o mientras protagonizaba algunos de los proyectos más destacados de los últimos años

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