Motivated by the exchange between French craftsmanship and American sports, Virgil Abloh created a limited clothing and accessories line with NBA in 2020, uniting the emblems of the two institutions. The collection adopted the designer’s codes with the iconography of the basketball universe and honored the values of relatability.
For Pre-Fall 2021, the collaborative partnership expanded for yet another season. In its second season, the bond between the French luxury house and the professional basketball league explores our collective memories of the two cultural institutions around the time of 1990s’ basketball mania. Abloh combines the trademarks of the house and the NBA in a transversal celebration of pop culture, fashion, and sports.
This story is from the July 2021 edition of Man's World.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber ? Sign In
This story is from the July 2021 edition of Man's World.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber? Sign In
Most Expensive Made-In-India Cars
From Mercedes limousines to variants of the flagship Land Rover, a surprising number of luxury flagship models are now locally assembled or produced in India
Making Noise In Quiet
Manik Handa of Eudaemon explains what it truly takes to define quiet luxury in India’s crowded retail market
Luggage Travails of a Frequent Flyer
Luxury and semi-luxury luggage are the new fashion frontier amongst the Indian jet set. Our writer though recommends extreme caution, unless you are the kind who can afford to fly in private jets
Ruling The Street
Either through imitation or rejection, streetwear continues to dominate the wardrobe of young India. We talk to those who follow the scene closely to understand its rise in status
Street Cred
Royal Enfield’s Guerrilla 450 is a thoroughly fun and exciting motorcycle—it is not that the Himalayan has just tidied up for a visit to the city
Now Serving.Indigenous India
India's culinary scene is buzzing with a quiet revolution, fueled by a vibrant comeback of hyperlocal ingredients. This movement isn't just about digging up fresh, local produce from across the nation—it's about rediscovering the deep, rich tapestry of India's diverse culinary heritage
CHAITANYA AKKINENI OF OLD LOVES AND NEW
The Akkineni-Daggubati family scion is starting a new phase, and life is looking more exciting than ever
Independence Movement
As we step into India's 77th year of Independence, we're shining the spotlight on four stunning timepieces, all designed from within the nation's borders
Precision in Motion
How Alain Zobrist and Omega Time the Olympics
The New Frontier
While India witnesses a massive growth in the number of global skincare brands entering the market, an increasing number of homegrown brands takeover the space and trust among consumers