As Franck Muller marks 15 years of its eccentric Crazy Hours watches, Chief Operating Officer Nicholas Rudaz tells MELAINNE CHIEW about the collection’s inimitable style and a brand-new Asia Exclusive.
THE 15TH ANNIVERSARY of Franck Muller’s Crazy Hours collection didn’t go by without a bang. After all, with a name like “Crazy Hours”, a celebration should be no less spectacular. Attended by Franck Muller himself, the recent soiree at Singapore’s Infinite Studios had guests exploring five thematic party rooms, with the likes of bathtubs filled with bespoke drinks, a thematic diner, and a tropical-themed photo booth with flamingo floats. Among the night’s flamboyantly dressed guests was Chief Operations Officer Nicholas Rudaz, who wore a Crazy Hours in rose gold and diamonds.
Rudaz, who joined Franck Muller as COO in 2007, is responsible for the brand’s business strategy and operations, He is also its official spokesperson. About this particular milestone, he shares that 2017 was a positive year: “We are happy to say that all the figures are up. We’ve seen Hong Kong back in force again, so that’s a relief. Asia has always been a very important market for us. We even do Franck Muller weddings in Japan, with Franck Muller themed tableware, gifts, and of course, Franck Muller watches for the couple. So for us, it is only natural to celebrate our 15th anniversary with Asia.”
This story is from the May 2018 edition of Prestige Singapore.
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This story is from the May 2018 edition of Prestige Singapore.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
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