Six years ago, virtual reality (VR) was heralded as the next big thing. Facebook paid US$3 billion (S$4.2 billion) for headset maker Oculus VR in 2014. Large consumer technology companies such as Google, HTC and Samsung were falling over themselves in a race to push VR headsets into the market. Time magazine even put Palmer Luckey, founder of Oculus VR and designer of the Oculus Rift, on its August 17, 2015, cover.
Today, VR remains a tech novelty with mass adoption looking more and more like a pipe dream. In 2016, venture capitalists threw close to US$900 million into VR start-ups. Two years later, that amount more than halved to US$280 million.
It is this cautionary tale that Martin Berry preaches when we talk about the next big thing that will upend the world.
“Compared to others [during that time] that have done well, VR hasn’t gone anywhere. Now, I prefer investments that are less theoretical and have more real-world applications. Where have we seen traction? How are the customers behaving? How is it working?” he elaborates.
This story is from the July 2020 edition of The PEAK Singapore.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber ? Sign In
This story is from the July 2020 edition of The PEAK Singapore.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber? Sign In
From Screen to Store
Heini Zachariassen, founder of global wine rating app Vivino on how its first retail store in the world brings data-driven curation to wine lovers.
In the Dining Spotlight
Renowned Dutch chef Sergio Herman, whose name has been associated with the Michelin Guide in the Netherlands and Belgium, is expanding his Asian footprint with his Singapore outpost, Le Pristine in Grand Hyatt Singapore.
All for One
How would you navigate a corner if you were hearing-impaired or enjoy school if you were on the spectrum? These architects posit that inclusive design must be part of mainstream standards to improve overall living environments.
Pods and Swirling Staircases
This quirky and playful home designed by Park Associates is shaped after its owners, a young family with three children.
Stories Behind the Kebava
Sufiyanto A. S., one half of the duo behind the Kebaya.Societe Instagram account, has had enough of seeing Malay identity erased and forgotten.
Good to Go
Driving classic Jaguars on the legendary Goodwood Motor Circuit is all the magic a motorhead needs.
Seasons of the Snake
Japanese architect Tadao Ando once again works his magic for Bvlgari, with the Serpenti Tubogas as an artistic canvas for nature's cyclical transformation.
Phoenix Rising
One gutsy retired pharmaceutical executive rescued two-century-old Swiss watchmaker Bovet, and today, its presence is stronger than ever in Southeast Asia.
Con Amore, Leggiero, Presto!
Chan Weitian injects new insights into Presto Drycleaners, blending operational innovation with time-honoured values.
Preserving Paradise
Gaya Island Resort takes eco-tourism beyond the expected, blending conservation efforts with authentic luxury.