The Man from Monaco
Maxim|January - February 2021
Man of style Alexander Kraft launches a timeless and luxurious clothing line
By Jared Paul Stern
The Man from Monaco

Alexander Kraft is an unlikely influencer. No preening millennial posing with magnums of pink champagne on other people’s private jets, the urbane 48-year-old entrepreneur is Chairman & CEO of Sotheby’s International Realty in France and Monaco, and recently opened a boutique hotel and restaurant, La Maison Bleue, in Provence. But it’s his unrelenting elegance, unabashed enjoyment of cigars and cocktails, and devotion to gentlemanly pursuits including polo, skeet shooting and sports cars, that have earned him recognition as one of the most stylish men on the planet, with Instagram and the likes of The Rake and Gentleman’s Journal helping to spread the word.

Personally, Kraftmixes bespoke suiting—his favored firm is iconic Parisian tailoring house Cifonelli—with pieces from Ralph Lauren’s Purple Label collection in what we’d call a contemporary take on Cary Grant’s timeless style. But it’s his enviable lifestyle and devil-may-care attitude—how many CEOs so frequently broadcast their unbridled affection for Negronis?—that have endeared him to discerning men of style across the globe. And now he has launched his own custom-tailored line of clothing, Alexander KraftMonte Carlo, for those who share his appreciation for effortless elegance and beautiful craftsmanship.

This story is from the January - February 2021 edition of Maxim.

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This story is from the January - February 2021 edition of Maxim.

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