<div style="page-break-before:always; page-break-after:always">Dan Lorenzo: You told me you built your shop from the ground up. Does the fact you&#39;re a woman make that accomplishment harder? <div style="page-break-before:always; page-break-after:always">Yes, I believe being a woman in an industry that was historically known as a man&#39;s world does add a bit more complexity to building your brand and your business. There are still far fewer women tattoo artists than men. Often times until you are well established, you&#39;re not taken very seriously. The naysayers are just waiting to see if you fail. That fuels my fire, I know what I&#39;m capable of and very committed to accomplishing my goals.<img src="https://magarticles.magzter.com/articles/8790/471502/5ef064d12e1bc/1592812370431.jpg""" owidth=272 oheight=341" style="width: 272px; height: 341px;" />If somebody comes to get tattooed by you will you be dressed like you are in these photos? <div style="page-break-before:always; page-break-after:always">Most days, my clients will find me dressed in a nice pair of jeans and heels and an attractive top. They will never have the opportunity to see me not looking my part. However at least once a week I absolutely bring it. I kick it up a notch, for a little shock and awe....by getting people talking, I continue to make my self relevant and build my brand. I think its extremely important to own your customers&#39; perception. Especially when it comes to social media.<img src="https://magarticles.magzter.com/articles/8790/471502/5ef064d12e1bc/1592812373482.jpg""" owidth=290 oheight=496" style="width: 290px; height: 496px;" />Where do you envision yourself ten years from now? When I originally decided to go out on my own and create my own business it was more about being independent and supporting my family. As the business and my brand have grown, so have my goals. Little Darling studios, quickly outgrew the original location, and I have recently obtained a larger shop and the additional growth came with it. I would like to add additional artists within the next few months. If all goes as planned I would also like to open a second location utilizing all of our quality standards and processes.

OUCH! - NICOLE DARLING

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{{magzter}} is the World's largest and fastest growing self-service, cross-platform digital newsstand with over 87 million users since its inception in 2011 and thousands of magazines and newspapers across 40+ categories and 60+ languages. Headquartered in New York, Magzter has its local presence in Amsterdam, London, Mexico City, Chennai, Mumbai, New Delhi, Bengaluru, Singapore, and will soon be expanding to other countries. Founded by global entrepreneurs, Girish Ramdas and Vijay Radhakrishnan in June 2011, Magzter enables magazine and newspaper publishers around the world to create and deliver digital editions of their titles to global consumers.