Tata was once the king of SUVs but after the advent of Mahindra and Mahindra’s Scorpio, things started unravelling for the prime mover in this segment. Tata Motors ended up as a fringe player in the SUV market, with the likes of Mahindra and Mahindra, Hyundai, Renault, Ford, Toyota and other multinationals drawing favourable ratings and customers. It now hopes to buck the trend with its new SUV, the Hexa. Karthick Annamalai of Vicky.in takes it on a test drive to test its strengths...
The Tata stable’s Sumo, Safari and its successor the Aria were well past their expiry date and the competition had long overtaken them. There also seemed to be no alternate in sight. Then came the announcement that cheered many a Tata well wisher. Tata would renter the segment with an all new SUV called the Hexa. Now with the Hexa, Tata is renewing its focus in the fast growing SUV segment. Let’s find out if it will be another ‘Fantastico’ in the SUV Segment.
Design:
To be fair, Hexa is not an SUV. Aria the original Hexa was an MUV built to take on the mighty Toyota Innova but bombed in the market. Despite significant price discounts, it could not the capture the market. Going by the growing love for SUVs, Tata engineers have revamped the Hexa thoroughly and made it a pseudo SUV to be proud of. An upright bonnet line, big air dams and the Tata signature grille give the Hexa the much desired butcher look. 19” alloy wheels - the largest ever in an Indian made car accentuates the SUVish character. The new squarish tail lamps at the rear complete the squarish profile much like the newly launched Innova Crysta
This story is from the January 2017 edition of Karnataka Today.
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This story is from the January 2017 edition of Karnataka Today.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
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