Bleeding Heart, Murugan's Pads
Outlook|January 22, 2018

A school dropout won in his quirky but noble mission that has now inspired Bollywood to make a movie

G.C. Shekhar
Bleeding Heart, Murugan's Pads

The machine came first, the dau­ghter only later, quips Aruna­chalam Muruganantham, ton­gue in cheek. “All because of my obsession with the sanitary pad.” The 55-year-old is referr­ing to how his daughter was born only ten years after his marriage. For, his wife had walked out on him, protesting against his obsession with his sanitary pad project. Shanthi did ret­urn to live with him, but only after he succeeded and won social recognition.

Not just recognition. Today, even Bolly­wood fame. Actor Askhay Kumar decided to make PadMan, based on Murugananth­am’s mission that has freed thousands of women from the shackles of unhygienic living during their periods. First Muru­ganantham and now Aks­hay have together dared where no Indian man has been before: the sensitive issue of menstruation that comes with tab­oos that confine women to the dark corners of their homes. The absence of a pad used to instil dread in rural women all those three days.

Coimbatore-based Muruganantham, had married in 1998. Once he saw his wife smuggling a dirty piece of rag into the bathroom, and that’s when he realised most Indian women don’t use sanitary napkins. “She was hoarding dirty rags with which I’d hesitate to clean my two-wheeler. She said commercial pads were too expensive. That impelled me to find a low-cost solution,” he recalls.

This story is from the January 22, 2018 edition of Outlook.

Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.

This story is from the January 22, 2018 edition of Outlook.

Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.

MORE STORIES FROM OUTLOOKView All
Layers Of Lear
Outlook

Layers Of Lear

Director Rajat Kapoor and actor Vinay Pathak's ode to Shakespeare is an experience to behold

time-read
4 mins  |
December 21, 2024
Loss and Longing
Outlook

Loss and Longing

Memories can be painful, but they also make life more meaningful

time-read
6 mins  |
December 21, 2024
Suprabhatham Sub Judice
Outlook

Suprabhatham Sub Judice

M.S. Subbulakshmi decided the fate of her memorials a long time ago

time-read
8 mins  |
December 21, 2024
Fortress of Desire
Outlook

Fortress of Desire

A performance titled 'A Streetcart Named Desire', featuring Indian and international artists and performers, explored different desires through an unusual act on a full moon night at the Gwalior Fort

time-read
7 mins  |
December 21, 2024
Of Hope and Hopelessness
Outlook

Of Hope and Hopelessness

The body appears as light in Payal Kapadia's film

time-read
3 mins  |
December 21, 2024
Ruptured Lives
Outlook

Ruptured Lives

A visit to Bangladesh in 2010 shaped the author's novel, a sensitively sketched tale of migrants' struggles

time-read
5 mins  |
December 21, 2024
The Big Book
Outlook

The Big Book

The Big Book of Odia Literature is a groundbreaking work that provides readers with a comprehensive introduction to the rich and varied literary traditions of Odisha

time-read
4 mins  |
December 21, 2024
How to Refuse the Generous Thief
Outlook

How to Refuse the Generous Thief

The poet uses all the available arsenal in English to write the most anti-colonial poetry

time-read
4 mins  |
December 21, 2024
The Freedom Compartment
Outlook

The Freedom Compartment

#traindiaries is a photo journal shot in the ladies coaches of Mumbai locals. It explores how women engage and familiarise themselves with spaces by building relationships with complete strangers

time-read
1 min  |
December 21, 2024
Love, Up in the Clouds
Outlook

Love, Up in the Clouds

Manikbabur Megh is an unusual love story about a man falling for a cloud. Amborish Roychoudhury discusses the process of Manikbabu's creation with actor Chandan Sen and director Abhinandan Banerjee

time-read
5 mins  |
December 21, 2024