PMFTC, Inc., the local affiliate of Philip Morris International (PMI) participated in the online event together with experts of various fields to share insights on how businesses can leverage technological innovations to transform industries.
The PMFTC executive pointed out that “despite the regulations imposed” against smoking, the World Health Organization (WHO) estimated that by 2025, there will still be 1.1 billion smokers worldwide.
He cited that there are 16 million smokers in the Philippines now and the prevalence of smoking continues around the world.
Yamat said, “our best opportunity to contribute to positive change is clear: we need to innovate and innovate responsibly.”
Yamat was referring to PMI’s ambitious vision of Delivering a smoke-free future.” He said this corporate vision has a very specific goal: to provide the world’s adult smokers, who would otherwise continue to smoke, with smoke-free alternatives.
This story is from the June 11, 2021 edition of Manila Bulletin.
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This story is from the June 11, 2021 edition of Manila Bulletin.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
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