CHANGING TIDES FOR APPLE
Though the iPhone SE 2 had been widely rumored for several months, its launch came as a welcome surprise in the middle of a global pandemic. With millions around the world filing for unemployment due to the coronavirus outbreak and its impact on the economy, Apple could not have picked a better time to launch a device that’s budget-friendly and powerful enough to handle both everyday tasks like FaceTime calls and emails, as well as entertain users with Apple TV+ content and immersive experiences inside of Apple Arcade games. As COVID-19 continues to decimate economies and weaken consumer confidence, and with Apple considering postponing the launch of its premium 5G iPhones set for launch in September, the SE 2 could prove to be an unexpected hit for the Cupertino firm.
This story is from the April 24, 2020 edition of AppleMagazine.
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This story is from the April 24, 2020 edition of AppleMagazine.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
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