Celebrating the Heart of Professional Beauty

Applauding the efforts of talented maestros from the hair industry, Wella Professionals hosts their International TrendVision Awards in Barcelona, Spain.

On November 6, the gorgeous city of Barcelona played host to the 2016 edition of the coveted International TrendVision Awards by Wella Professionals. Almost 1,400 hairdressers and media personnel from around the world descended upon Fira Barcelona’s Montjuïc exhibition centre to witness competitors from 45 countries duke it out in the quest to become international champions. The 80 finalists relied on their creativity and nerves of steel to make their mark as the finest in their craft.

The International TrendVision Awards have always been about celebrating and honouring the passion that drives the sector forward. According to Michelle Mason, Senior VicePresident Education, Wella and Coty Professional Beauty, “It’s always so inspiring to see hairdressers from around the globe showcasing their skills after months of hard work. It’s when we celebrate the passion and artistry that is the lifeblood of our wonderful industry.”

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