EuroGrip, a TVS tyre manufacturing effort, is out in the world trying to prove why their tyre is the one you should be buying, regardless of whether you have a TVS vehicle or not. Pretty amazing if you see it. Trying to make money when your rivals are selling motorcycles. That is not all, TVS has also been successful in making their tyre the official tyre of the Aprilia RS 457. Actually they are pretty proud of it and also see that in a positive light. Now let me ask you this, what is the perfect way of testing performance tyres? Bring 10 motorcycles to a racetrack that is arguably made for motorcycles, set them up with the tires that are highlighted, and let journalists go crazy on the track! And we agree with them!
This story is from the September 2024 edition of BBC TopGear India.
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This story is from the September 2024 edition of BBC TopGear India.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
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