Remember those childhood school excursions packed in your school’s Tempo Traveller? The rumble of the diesel engine, the communal bench seating, and the wind rushing through open windows — a quintessential part of growing up in India. Fast forward to 2024, and Force Motors has reinvented the van experience with the Urbania. We recently embarked on a memorable journey with our entire office staff to the coastal town of Udvada in Gujarat, aboard the Urbania. That experience, vividly captured by Keshav in our 25th-anniversary issue, sparked a deeper intrigue.
But before diving into this specific test, let’s rewind: the 90s Force, synonymous with the rugged ‘Tempo Traveller’. This Mercedes-derived workhorse served schools, ambulances, factory buses, and even airport shuttles, becoming an undeniable commercial vehicle icon. And here we are, with its modern avatar — the Urbania. Yet again, its lineage boasts the legendary Mercedes Sprinter van, a global success story. So, from the outset, Urbania’s foundation is undeniably strong.
Forget the boxy, utilitarian image of vans; the Urbania shatters expectations. Prepare to enter a cabin bathed in refinement, a stark its price range. Hold on tight, as we peel back the layers of the Force Urbania, a vehicle poised to redefine the van experience not just in India, but potentially on a global scale.
This story is from the April 2024 edition of Motoring World.
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This story is from the April 2024 edition of Motoring World.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
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