The Fused Bulb
BW Businessworld|September 21, 2024
ARMY FOLKS ARE TOP of the charts when it comes to having interesting conversations.
PRAKASH IYER
The Fused Bulb

They are terrific storytellers. And they inevitably have a fascinating story or snippet to share. About winning a war. And about living a life worth living. Every time I speak to friends from the army, I come away feeling good. There’s so much to learn. And so much to be grateful for.

And it was no different the other day when I was talking to my friend, a retired Brigadier. As we sat down to chat in his living room, we noticed one of the lights wasn’t working. Turns out the bulb had got fused the previous night. And when his wife gently reminded him once again to buy a new one, it seemed to bring back memories for him. About life in the good old days!

‘It Doesn’t Matter What the Wattage Was’

This story is from the September 21, 2024 edition of BW Businessworld.

Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.

This story is from the September 21, 2024 edition of BW Businessworld.

Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.

MORE STORIES FROM BW BUSINESSWORLDView All
Is Leadership Without Hierarchies Possible?
BW Businessworld

Is Leadership Without Hierarchies Possible?

LEADERSHIP IN THE current era is more challenging than ever before.

time-read
4 mins  |
September 21, 2024
The Rise and Evolution of Coffee Culture in India
BW Businessworld

The Rise and Evolution of Coffee Culture in India

AS A BANGALORE native, South Indian filter ‘Kaapi’ has always been a significant part of our tradition.

time-read
3 mins  |
September 21, 2024
The Daily Ground Goes Desi
BW Businessworld

The Daily Ground Goes Desi

Success in Tier-2 and Tier-3 cities hinges on several key factors, with one of the most important being the ability to offer high-quality products at an accessible price point

time-read
6 mins  |
September 21, 2024
Cracking The Indian Code
BW Businessworld

Cracking The Indian Code

TARUN JAIN, CEO of Tim Hortons India believes in creating an experience at cafes by blending global quality, local flavours and affordability

time-read
3 mins  |
September 21, 2024
Making Coffee the New Chai in India
BW Businessworld

Making Coffee the New Chai in India

Affordable, great-tasting coffee made fast-abCoffee is reshaping how India drinks coffee

time-read
3 mins  |
September 21, 2024
Scripting A New Era Of Coffee In India
BW Businessworld

Scripting A New Era Of Coffee In India

From a bootstrapped startup to international expansion, NOTHING BEFORE COFFEE is brewing its way to the top by challenging the giants of the coffee industry with innovation, personalisation, and sustainability

time-read
3 mins  |
September 21, 2024
"Driven By A Younger Demographic, Coffee Culture Is On The Upswing"
BW Businessworld

"Driven By A Younger Demographic, Coffee Culture Is On The Upswing"

SUNIL D'SOUZA, Managing Director and CEO of Tata Consumer Products, discusses the company's strategic growth in India's booming coffee market, focusing on premiumisation, innovation, and expanding consumer experiences both at home and in cafés, in this exclusive conversation with BW Businessworld's Tarannum Manjul

time-read
3 mins  |
September 21, 2024
Fresh Brew, Big Ambitions
BW Businessworld

Fresh Brew, Big Ambitions

From startups to stores, Beanly's Samayesh Khanna and Rahul Jain elevate India's coffee culture by making freshly brewed coffee a daily delight

time-read
3 mins  |
September 21, 2024
"On Track To Become India's Top Café Chain"
BW Businessworld

"On Track To Become India's Top Café Chain"

In an exclusive interview, RAJAT AGRAWAL, CEO of Barista Coffee, shared insights on the company's current market position, expansion strategies, and its response to growing competition

time-read
3 mins  |
September 21, 2024
"Ensuring A Seamless Coffee Experience Outside The Cafe Is The Next Big Thing To Watch Out For"
BW Businessworld

"Ensuring A Seamless Coffee Experience Outside The Cafe Is The Next Big Thing To Watch Out For"

In an exclusive conversation with BW Businessworld's Resham Suhail, Third Wave Coffee CEO RAJAT LUTHRA and its Co-founder AYUSH BATHWAL delve on how they are navigating the competitive landscape, going beyond retail and tapping changing consumer preferences

time-read
3 mins  |
September 21, 2024