Adani Wilmar Ltd (AWL), the country’s largest edible oil producer and seller, has dominated the domestic market for years. But MD & CEO Angshu Mallick—a part of the `49,000-crore-plus AWL’s founding team—wants to do more. The Ahmedabad-based company is now rapidly expanding its operations in the FMCG space—which posted revenues of `4,994 crore in FY24—with new capacity, greater distribution strength, and venturing into new categories. Mallick, 63, in an exclusive interaction with Business Today’s Arnab Dutta, talks about the company’s strategy, expansion plans, and what lies ahead. Edited excerpts:
Q: What is AWL’s business strategy?
A: The Adani Wilmar story has been that with edible oil, we have also grown the foods business. We always believed staples is a very big business. There isn’t any national brand; rather, the market is dominated by regional players. But as the country’s economy expands, consumption of better quality rice, wheat, sugar, as well as blending will take place, [and] value addition will happen. Currently, the entire business of staples is very small in terms of brand share, unlike edible oils, which in the past 20 years have grown because of big multinational companies entering [the space] and building it through capacity and technology. With this in mind, we embarked on the journey of foods.
Q: Why is AWL betting heavily on consumer staples, that is otherwise considered a low-margin business?
This story is from the September 29, 2024 edition of Business Today India.
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This story is from the September 29, 2024 edition of Business Today India.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
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