A WHIMSICAL ESCAPE
Commercial Design|August 2024
Papa Don't Preach store in Mumbai, designed by DesignHex, is an enchanting retail store design that merges imagination and innovation, featuring a seamless integration of form, function, and a harmonious blend of materials
Hetal Oswal
A WHIMSICAL ESCAPE

Nestled in Mumbai's prestigious Kala Ghoda district, the Papa Don't Preach retail store design by DesignHex offers a whimsical escape into a fairytale realm. This boutique, a creation of Shimona Bhansali, showcases the magic of storytelling and whimsy, enchanting all who enter. The moment visitors step inside, they are transported into a world of dreams and fantasies, making every visit a unique experience. The design is intended to evoke a sense of wonder and delight, captivating the imagination of every visitor.

RETAIL STORE DESIGN VISION AND INSPIRATION

The client envisioned a retail store. design inspired by the enchanting worlds of J.R.R. Tolkien's Middle-earth, beloved fairy tales such as Jack and the Beanstalk, and the whimsical adventures of Alice in Wonderland. Shimona Bhansali masterfully translated this vision into reality through meticulous attention to detail.

Every element of the design was carefully chosen to reflect the fantastical themes. The lavender facade adorned with intricate heart-shaped embroidery sets the tone for the magical journey that awaits inside. This facade not only captures attention but also invites curiosity and excitement, drawing people into a world where imagination reigns supreme.

DESIGN THEME: FANTASY FAIRYTALE

This story is from the August 2024 edition of Commercial Design.

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This story is from the August 2024 edition of Commercial Design.

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