An Empowering Coin

The rise in female retail cryptocurrency investors and why the ecosystem needs more of them

- PAROMITA GUPTA

The most difficult thing is the decision to act, the rest is merely tenacity,” once said American aviation pioneer and the first female pilot to circumnavigate the world, Amelia Earhart. The hunger for dreaming big and achieving the same rests in most of us. But turning one’s dreams into a reality needs more than strong willpower and consistent work. Simply put, it needs financial freedom. Making investments has traditionally been a practice undertaken by men, keeping women mostly out of the loop. But things are changing. And amid homeownership and investments, cryptocurrency is gaining pace to be a preference for women when it comes to putting down their money for gains on assets. “One important thing is to see crypto as the first step for financial independence in terms of investment for women, the second asset class after cash,” says Silvina Moschini, Founder, Unicoin.

THE ABSENCE: Finance has been a topic women have stayed or made to stay away from. Cryptocurrency sits at the intersection of two male-dominated fields: finance and technology. Hence, the underrepresentation is no surprise. Women often face bias about their technical expertise and financial acumen. Bitcoin and blockchain having been developed on hard mathematics subjects of cryptography, data mining and computer science alas support the perception. Additionally, when it comes to investments, women tend to be more risk-averse than men. And since crypto is a volatile and emerging form of investment, women tend to go with traditional investments.