TryGOLD- Free

Why Consumer Durables Sales Are Still Under the Weather?
Entrepreneur magazine|September 2023
Unseasonal rains have impacted demand for some of the consumer durable products, although lowering input costs have helped, volumes would continue to remain a challenge resulting in price pressures
- SHRABONA GHOSH
Why Consumer Durables Sales Are Still Under the Weather?

Erratic environmental conditions wherein consumers continue to struggle and adapt to the changing weather patterns have not only caused health concerns but has also impacted demands for some of the consumer durable products in the first quarter and the effect might linger long. "Unseasonal rains have impacted demand for some of the consumer durable products in the first quarter, but the industry should have recovered a bit in June given the monsoon delay. Although lowering input costs have helped, volumes would continue to remain a challenge resulting in price pressures. Apart from the cooling segments, the other durable players have been witnessing decent growth rates especially in the B2B segment, indicating a positive sentiment. A good monsoon could result in healthy rural demand and that combined with lowering inflation could translate to revival of rural demand for mass market durables," said Pallab Roy, partner, Business Consulting, KPMG in India.

Weather patterns will continue to dominate growth patterns for cooling product players. "Competitive intensity and pricing will be key elements to watch out for," Roy explained.

IMPACT ON SUMMER-CENTRIC PRODUCTS

While the overall consumer demand for small appliances has been robust, unseasonal weather in Q1 Impacted the demand for summercentric products. "The unseasonal rains pose significant challenges for various industries and can influence consumer demand patterns. Cooling products such as air conditioners, fans and coolers, might be particularly impacted as consumers might delay or reconsider purchases until the weather stabilizes. Consequently, manufacturers may face fluctuations in production schedules and inventories for such items," said Gulbahar Taurani, MD & CEO, Versuni (formerly known as Philips Domestic Appliances).

This story is from the September 2023 edition of Entrepreneur magazine.

Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.

This story is from the September 2023 edition of Entrepreneur magazine.

Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.

MORE STORIES FROM ENTREPRENEUR MAGAZINEView All
My Reflections 2024-25
Entrepreneur magazine

My Reflections 2024-25

With the turn of 2024, we have turned the page to a historical moment—a quarter of a century. It is striking to consider how much history has been compressed into these 25 years. This has been no ordinary span of time. This has been an era of tectonic shifts. From the dawn of the digital age and the globalisation of economies to the climate reckoning and the relentless march of artificial intelligence, these years have witnessed transformations that once would have taken centuries to unfold. In many ways, eras have collided, overlapped, and dissolved into each other, leaving a world forever altered—more connected yet divided, more advanced yet anxious, and more hopeful yet uncertain than ever before.

time-read
4 mins  |
February 2025
The $20 Bill That Became Priceless
Entrepreneur magazine

The $20 Bill That Became Priceless

As I built my snack-food brand, Sun & Swell Foods, I kept hearing the same advice: Hustle for your customers. Never turn down business. Obsessively focus on ROI. So that's what I did—and although my company grew, it wasn't profitable. This began affecting me emotionally. I love my brand and care deeply about its success. Its challenges started to feel like my own.

time-read
1 min  |
February 2025
THE BIGGEST MISTAKES THAT STARTUPS MAKE
Entrepreneur magazine

THE BIGGEST MISTAKES THAT STARTUPS MAKE

The path forward is hard, so learn from where others have fallen. This is a list of very hard-won lessons.

time-read
10+ mins  |
February 2025
SILICON CARBIDE CHIPS THE NEXT GIANT STEP IN INDIA'S SEMICONDUCTOR ASPIRATIONS
Entrepreneur magazine

SILICON CARBIDE CHIPS THE NEXT GIANT STEP IN INDIA'S SEMICONDUCTOR ASPIRATIONS

Companies such as L&T, CDIL, Zoho, are already pioneering innovations in the sector, with focus on automotive, renewable energy and industrial electronics

time-read
3 mins  |
February 2025
FUTURE WORKFORCE: WHY INDUSTRY PLAYERS ARE BETTING BIG ON AI AGENTS
Entrepreneur magazine

FUTURE WORKFORCE: WHY INDUSTRY PLAYERS ARE BETTING BIG ON AI AGENTS

Since 2022, the world has amused itself with the generative artificial intelligence (AI) offerings of ChatGPT and others for coding and content generation to name a few. However, there were no virtual assistants.

time-read
5 mins  |
February 2025
SEMICONDUCTOR STRATEGY: How 2024 Defined the Roadmap for 2025 and Beyond
Entrepreneur magazine

SEMICONDUCTOR STRATEGY: How 2024 Defined the Roadmap for 2025 and Beyond

India's semiconductor industry is projected to grow to USD 80 billion by 2028 from the current USD 23 billion, as per SEMI. The major factor behind this development can be attributed to surging demand for electronics, the rise of smart connected devices highlighted the urgent need for self-reliance in chip design and manufacturing; In this, India has grown significantly in prioritizing local production.

time-read
2 mins  |
February 2025
35 UNDER 35
Entrepreneur magazine

35 UNDER 35

THE CLASS OF 2025- Sixty-five percent of India's fast-growing population is under 35, representing our nation's greatest strength. As a testament to the modern economy, our 35under35 issue every year, the 9th year in a row now, represents their untapped potential. Recognizing the pivotal role of human capital in driving economic growth and innovation, we highlight their efforts in detail in the ensuing pages. We unravel the journey of Young people driving change tackling climate issues, improving lives, and defending rights. To compile our 9th annual list, Entrepreneur India writers and editors-with the help of expert independent judges-evaluated more than 500 candidates on factors including funding, revenue, social impact, inventiveness, and potential. From the young category defining quick commerce players to an Olympic Winner, you will see how young India is reshaping society. India's youth represent the country's greatest strength, with a vibrant and dynamic generation driving the vision of making India a developed nation by 2047. This edition showcases the younger generation's creativity, energy, and ideas, aligning their aspirations with the nation's development goals and fostering a future of innovation, progress, and self-reliance. This issue serves as an ode to celebrate India's youth as they bear influence over millions across the globe. They are pioneering business models, defining culture, and disrupting the status quo. They are driving innovation, pushing boundaries, and effecting change. Let's welcome the visionaries.

time-read
7 mins  |
February 2025
Why Is HP Confident About India - IPSITA DASGUPTA, MD, HP INDIA, EXPLAINS
Entrepreneur magazine

Why Is HP Confident About India - IPSITA DASGUPTA, MD, HP INDIA, EXPLAINS

HP in India is working towards AI PC penetration, upskilling, education use cases and helping small and medium businesses (SMEs)

time-read
5 mins  |
February 2025
HOW TO CLOSE THE SALE [EVEN WHEN THEY SAY NO]
Entrepreneur magazine

HOW TO CLOSE THE SALE [EVEN WHEN THEY SAY NO]

I'm the world's leading door-to-door sales expert. I've heard “no” endlessly. Here's how I close sales anyway—and how you can too.

time-read
9 mins  |
February 2025
Are You Feeling the Squeeze?
Entrepreneur magazine

Are You Feeling the Squeeze?

Many companies are struggling with rising costs and tighter margins. We asked six business leaders to share their solutions.

time-read
2 mins  |
February 2025

We use cookies to provide and improve our services. By using our site, you consent to cookies. Learn more