Оrganizations make the mistake of leaning heavily on sales and marketing teams to bring in business and boost sales. Imagine having 100 people on the boat, but only five are rowing. Also, at times, some teammates may row in the opposite direction - how can the topline grow?
Everyone on your team must be part of sales and marketing. Yet, unintentionally, organizations actually turn their team against each other and even the customers/guests by providing preferential treatment and incentives to sales and marketing teams.
This story is from the June 2024 edition of Hotelier India.
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This story is from the June 2024 edition of Hotelier India.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
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